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CHECK OUT THE BEST NEWS FROM HOOKS PARTNERSHIPS
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FASHION WITH IDENTITY: OLDSENSE AND THE MANIFESTO OF CREATIVE CHAOS
Photographer: @gabrielconcee / Models: @clarissacorrer and @julaminsk / Studio: @tom_grave_tattoo In a market where conformity still...
Matheus Hooks/ Editor-In-Chief
5 min read
Hermès Writes a New Chapter in Shanghai
Photo Filippo Fior As the sun dipped below Shanghai’s futuristic skyline, Hermès unveiled the second installment of its Fall‑Winter 2025...
Matheus Hooks/ Editor-In-Chief
1 min read
Jakelyne Oliveira & Mariano: The Power of Love That Inspires Fashion and Art
'CELEBRITY' COVER EDITION - GLOBAL ISSUE Creator / Photographer: @demmacedo / Videomaker: @bnacacio / Makeup: @biancabelmonnt / Hair:...
Matheus Hooks/ Editor-In-Chief
4 min read
Essense Company: Authorial Minimalism and Innovation Redefining Contemporary Fashion
Photos Disclosure Essense Company Founded in 2020, Essense Company quickly earned its place in the contemporary fashion scene with an...
Matheus Hooks/ Editor-In-Chief
5 min read
Mayari Jubini: The Fashion Revolution Between Craftsmanship and Futurism with Artemisi
Mayari Jubini - PHOTOS DISCLOSURE ARTEMISI - Photographer - @muraca___ Mayari Jubini’s journey reads like a tale of overcoming obstacles...
Matheus Hooks/ Editor-In-Chief
5 min read
TONY AWARDS 2025 - Where the Stage Meets the Runway
On June 8, 2025, the Radio City Music Hall witnessed a convergence of two commanding forces: performance and fashion. This year’s Tony...
Matheus Hooks/ Editor-In-Chief
3 min read
Doja Cat Transforms Urban Landscapes into Fashion Runways in Marc Jacobs’ “Staycation” Campaign
Photos Disclosure Marc Jacobs In a bold fusion of music and fashion, Grammy-winning artist Doja Cat headlines Marc Jacobs’ Pre-Fall 2025...
Matheus Hooks/ Editor-In-Chief
2 min read
The New American Dream: Why Global Fashion Still Looks to the U.S
In an era where fashion is increasingly globalized, the United States continues to be a central figure in the industry's evolution....
Matheus Hooks/ Editor-In-Chief
1 min read
Gentle Monster x Bratz: A Fusion of Y2K Nostalgia and Futuristic Fashion
Photos disclosure Gentle Monster and Bratz In a bold collaboration that bridges early 2000s nostalgia with avant-garde design, Gentle...
Matheus Hooks/ Editor-In-Chief
1 min read
Maria Grazia Chiuri: Dior's (Re)written Chapter
Dior designer Maria Grazia Chiuri staged an elaborate runway spectacle at the Villa Albani Torlonia in her hometown of Rome on Tuesday...
Matheus Hooks/ Editor-In-Chief
2 min read
Rabanne’s High Summer 2025: A Tribute to Rio’s Baile Funk Culture
Photo Courtesy Rabanne Rabanne’s High Summer 2025 collection, titled Atlantic Allusions, draws inspiration from the vibrant energy of Rio...
Matheus Hooks/ Editor-In-Chief
2 min read
REFLECTIONS OF A NEW MAN - A fashion editorial in Portugal unveiling the rebirth of masculinity through the lens of Balmain
Model: @rianvittor / Hair: @angiehairart_ / Photo: @chrisknowsphotos / Stylist: @fabio_archive / Makeup: @teresaapenas Amid the historic...
Evely Oliveira
1 min read
Zendaya Fronts Louis Vuitton’s Cherry-Powered Finale with Takashi Murakami
Photo Courtesy Louis Vuitton Zendaya steps into a surreal world of pop art and luxury in Louis Vuitton’s latest campaign, marking the...
Matheus Hooks/ Editor-In-Chief
1 min read
Kylie Cosmetics Launches Groundbreaking Hybrid Blush: A New Era of Radiant Color
Photo Disclosure Kylie Cosmetics On May 20, 2025, Kylie Cosmetics is set to shake up the beauty industry with the launch of its newest...
Matheus Hooks/ Editor-In-Chief
2 min read
Cannes 2025 Opens in Style: Glamour, Icons, and Bold Fashion Moments on Opening Night
Qianhui Wan - Photo Getty The 78th Cannes Film Festival kicked off in spectacular fashion on Tuesday, May 13, as the red carpet came...
Matheus Hooks/ Editor-In-Chief
1 min read
Labubus Take Over Fashion: From Collectible Toys to Style Accessories
Photo Disclosure Internet/Pinterest Once niche collectibles adored by toy enthusiasts, Labubus — quirky, toothy creatures designed by...
Matheus Hooks/ Editor-In-Chief
1 min read
Zara at 50: The Anniversary Collection That’s Taking Over Fashion
Photo Disclosure Zara In a dazzling celebration of its 50th anniversary, Zara has unveiled a 128-piece collection that has captivated the...
Matheus Hooks/ Editor-In-Chief
1 min read
Celebrating Miuccia Prada: A Visionary’s 76th Birthday
Photo disclosure Interview Magazine Today, May 10, 2025, marks the 76th birthday of Miuccia Prada, the Italian fashion designer renowned...
Matheus Hooks/ Editor-In-Chief
2 min read
From Chemistry to Country: How Madi Marie Became an Unintentional (and Unstoppable) Star
STARS EDITION - GLOBAL ISSUE Photographer: @ prata.photography What began as a simple way to unwind after work turned into a...
Matheus Hooks/ Editor-In-Chief
6 min read
Selena Gomez: A Multifaceted Star Shining Brighter Than Ever
Photo XNY/Star Max/GC Images In 2025, Selena Gomez continues to captivate audiences worldwide, seamlessly balancing her roles as a...
Matheus Hooks/ Editor-In-Chief
2 min read
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