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Bonny: The Brazilian who Conquered the World with Lives and Became the "Queen of TikTok"
'INFLUENCER' COVER EDITION - NOVEMBER 24 ISSUE Photo: André Giorgi From a Difficult Past to Global Success Bonny’s journey could be the...

Matheus Hooks/ Editor-In-Chief
Nov 13, 20242 min read


Marc Jacobs Makes History as Vogue’s First Guest Editor, Turning the December Issue into a Celebration of Youth and Creativity
Kaia Gerber fronts US Vogue's December issue. (Steven Meisel) Marc Jacobs, the renowned American designer, made history as the first...

Matheus Hooks/ Editor-In-Chief
Nov 12, 20241 min read


DIESEL Holiday Excess - The holiday season is not the time to hold back
Excess is the theme of Diesel's Holiday campaign Photos Courtesy Diesel Diesel reveals its Holiday 2024 campaign: an abundance of...

Matheus Hooks/ Editor-In-Chief
Nov 12, 20241 min read


Izaias Pertrelly highlights Blue Saúde's advances at the Empreenda Summit Portugal
Photos Disclosure Press Lisbon hosted this week the Empreenda Summit Portugal, an event that brings together leaders and innovators from...

Matheus Hooks/ Editor-In-Chief
Nov 12, 20241 min read


Julia Adam: The Model and TV Personality Who Conquered Chile
‘CHILE’ COVER EDITION - NOVEMBER 24 ISSUE Location: Valle Nevado Ski Center Photographer: Ignacio Rojas - @nachonal Style: Macarena...

Matheus Hooks/ Editor-In-Chief
Nov 11, 20244 min read


Dr. Élide Reis: The Vascular Surgeon who Transforms Lives and Inspires Generations
'HEALTH' COVER EDITION - NOVEMBER 24 ISSUE Photos Disclosure Press In this special edition of Hooks Magazine, we present Dr. Élide Reis,...

Matheus Hooks/ Editor-In-Chief
Nov 9, 20244 min read


Julia Ottoni: Empowerment and Positioning
‘FASHION’ EDITION - NOVEMBER 24 ISSUE Photos: Sabrina Luz - @sabrinaluzph The "FASHION" edition of Hooks Magazine features Julia Ottoni...

Matheus Hooks/ Editor-In-Chief
Nov 9, 20243 min read


The Coffee: The Brand That Revolutionized Coffee with Japanese Influence
Photos Courtesy The Coffee The Coffee was founded in 2018 in Curitiba, the brainchild of entrepreneurial brothers Alexandre, Carlos, and...

Matheus Hooks/ Editor-In-Chief
Nov 9, 20244 min read


PUMA and A$AP Rocky launch collection inspired by night races with Inhale Distressed and Inhale Mesh
Photos Courtesy PUMA PUMA, in collaboration with musical artist, creative and designer A$AP Rocky, has just launched a collection...

Matheus Hooks/ Editor-In-Chief
Nov 8, 20242 min read


Marc Jacobs’ New Wizard of Oz Capsule Collection Puts a Whimsical Spin on Classic Pieces
Photo Courtesy Marc Jacobs Marc Jacobs is bringing a new twist to a beloved classic with his Wizard of Oz capsule collection, launched...

Matheus Hooks/ Editor-In-Chief
Nov 7, 20242 min read


Vivara and Gisele Bündchen launch a new jewelry collection to shine this holiday season
The stunning Fiori, Aura, Vivara, and Astrale lines feature jewelry inspired by the beauty of nature, the brilliance of the sun, and the...

Matheus Hooks/ Editor-In-Chief
Nov 7, 20241 min read


Cafellow: The Revolution of Coffee Sachets with Innovative Flavors
Photos: Sapo Alado Project - Paula Veloso, founder of the brand, with boxes of Cafellow Cafellow is an emerging brand in the Brazilian...

Matheus Hooks/ Editor-In-Chief
Nov 5, 20247 min read


Virgínia and Samara Pink - Cover and Exclusive Interview for Hooks Magazine
Photos: RP Studio @_rpestudio / Public Relations: Black Comunicação @blackcomunicacao These two beauties have been making waves in the...
Evely Oliveira
Nov 4, 20244 min read


Pingo! Studios: Creativity and Art that Transform Everyday Life
Photo: Breno Da Matta - Pingo Mattar and Silvia Figueiredo, Founders of Pingo Studios With the aim of transforming everyday objects into...

Matheus Hooks/ Editor-In-Chief
Nov 3, 20245 min read


Model Táty VIP steals the show at Philipp Plein's Halloween with an impeccable Elvira costume
'HALLOWEEN' COVER EDITION - NOVEMBER 24 ISSUE Photos: Marcello Rossi - @marcello_rossi26 / Makeup: Carlotta - @itslottie.mua / Designer:...

Matheus Hooks/ Editor-In-Chief
Nov 2, 20241 min read


Taxation in E-commerce: Challenges and the Importance of Tax Planning
Photos Disclosure Press The exponential growth of e-commerce in Brazil, especially driven by the pandemic, has brought new challenges for...

Hooks International
Oct 31, 20242 min read


Fati Studios: Fashion and Philosophy in Harmony for Streetwear
Photos: Victoria Versiani - @vicversiani / Courtesy Fati Studios In the independent fashion scene, Fati Studios emerges as a brand that...

Matheus Hooks/ Editor-In-Chief
Oct 31, 20244 min read


Swarovski Celebrates Year-End with the “Dream Party” and Ariana Grande
Swarovski 2025 Holiday Campaign Ariana Grande - Photos: Mert and Marcus Swarovski launches campaign titled “Dream Party.” This extravagant and sparkling celebration features none other than Ariana Grande, the Grammy-winning pop star and global ambassador for the brand. “Celebrating at the Dream Party, surrounded by the coolest and most glamorous guests wearing Swarovski crystals, was an unforgettable experience. I loved how the campaign captures the festive spirit, and the dy

Matheus Hooks/ Editor-In-Chief
Oct 31, 20243 min read


VIKI: A Journey of Style and Culture in the "ITALY" Edition of Hooks Magazine
'ITALY' COVER EDITION - OCTOBER 24 ISSUE PHOTOGRAPHY: Iri Piry On the Cover of the "ITALY" Edition of Hooks Magazine, We Present VIKI,...

Matheus Hooks/ Editor-In-Chief
Oct 30, 20244 min read


Lady Gaga Returns to Her Roots with “Disease” Video: A Disturbing and Iconic Journey into the Artist’s Inner World
Photos Disclosure Lady Gaga Lady Gaga has once again stunned fans with the release of her latest music video, “Disease,” directed by...

Matheus Hooks/ Editor-In-Chief
Oct 30, 20242 min read
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