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Check Out Exclusive Behind-the-Scenes Photos from Arezzo's New Mini-Series Starring Sarah Jessica Parker
The brand unveils exclusive behind-the-scenes images from its latest production starring the actress, premiering in August and marking a new chapter in the partnership between Sarah Jessica Parker and Arezzo. Credits: Luiza Ferraz Arezzo has exclusively released the first behind-the-scenes images from its newest production, starring Sarah Jessica Parker. The photos offer an exclusive look at the filming of "Obsessed with Shoes. In Every Scene.", the brand's new mini-series se

Matheus Hooks/ Editor-In-Chief
4 hours ago1 min read


Sun, Style & Sea - Hariany Almeida For Hooks
Sun-soaked days, salty air, and effortless elegance. Photos / Creative Direction: @mouracarlos / Video: @raphaellcamargo / Beauty: @hariany / Publicist: @kaiocezzar_ For the new STARS Edition of Hooks Magazine, Hariany Almeida embraces the spirit of the Euro Summer, where fashion meets freedom against the backdrop of the Mediterranean-inspired coastline. Blending timeless beachwear, golden light, and a sophisticated editorial aesthetic, this cover celebrates a season defined

Matheus Hooks/ Editor-In-Chief
2 days ago1 min read


Less Filters, More Authenticity: How Lucas the Cleaner Connected More Deeply with His Audience
Content creator based in the United States says he stopped chasing perfect videos in favor of a more spontaneous and authentic style of communication, allowing him to connect more genuinely with his audience. Photos by: Sue cervelin In a digital landscape that, for years, was dominated by polished productions, meticulously edited photos, and a constant pursuit of perfection, a movement in the opposite direction has been gaining momentum. The Sprout Social Index 2025, one of t

Matheus Hooks/ Editor-In-Chief
2 days ago3 min read


Wedding Guest Fatigue or the Disappearance of Community
Photo Disclosure Pinterest Recently, one of my brides sent me an article titled "Wedding Guest Fatigue." The piece explores a growing trend in modern weddings: rising costs, multiple pre-wedding events, and an increasing number of expectations placed on guests. Black-tie dress codes with specific color palettes, destination weddings in other countries—or even continents—wedding gifts, bachelor and bachelorette parties, welcome parties with their own dress codes, engagement di

Bridal News
2 days ago3 min read


Beyond Dubrovnik: Karen Lopes Reveals Six Unexpected Places to Discover in Croatia
Photo Dislosure Press Passionate about travel and discovering destinations beyond the traditional tourist trail, influencer Karen Lopes believes that the true essence of Croatia extends far beyond its most famous postcards. From stone villages and crystal-clear beaches to landscapes that appear untouched by time, she has selected six places that deserve the attention of travelers seeking an authentic experience in the European country. 1. Rovinj: The Charm of the Adriatic at

Matheus Hooks/ Editor-In-Chief
3 days ago2 min read


Same-Sex Couples Drive Growing Demand for International Surrogacy Programs
Advances in Assisted Reproductive Technology and Greater Legal Certainty in Some Countries Expand Parenthood Opportunities for Same-Sex Couples Photo Disclosure Surrogacy has increasingly become an option for male same-sex couples who wish to build a family and have a child who shares a genetic connection with one of the parents. According to Tammuz Family, a company specializing in international surrogacy programs, demand for these services has grown steadily in recent years

Matheus Hooks/ Editor-In-Chief
4 days ago3 min read


After Cannes Film Festival Debut and Paris Award, Michelle Sodario Returns to Her Roots for a Photoshoot in Lençóis Maranhenses
After reaching a major milestone in her international career with her red carpet debut at the Cannes Film Festival and receiving an award in Paris, Michelle Sodario took a break from her schedule to reconnect with her roots. Born in the Brazilian state of Maranhão and now based in Saudi Arabia, the entrepreneur and influencer chose to return to her hometown for a few days of vacation. Photo by Cássio Henrique Even during her time off, Michelle balanced moments of relaxation w

Matheus Hooks/ Editor-In-Chief
5 days ago1 min read


Kim Kardashian Expands Her Wellness Portfolio With UPDATE, A Beverage Designed for Modern Routines
Kim Kardashian is once again turning her attention to the wellness industry. This time, the entrepreneur stars in the launch of UPDATE, a functional energy beverage positioned as an alternative for consumers seeking sustained energy throughout the day without compromising a balanced lifestyle. Photo Disclosure Update Known for building businesses across beauty, fashion, and consumer products, Kardashian now adds another chapter to her entrepreneurial portfolio by helping intr

Matheus Hooks/ Editor-In-Chief
6 days ago3 min read


Best known for her work in fashion, Leticia Bradshaw Ledger also serves as CEO
Best known for her work in fashion, the entrepreneur has also built a discreet career leading DB Creative, a company specializing in marketing, technology, and artificial intelligence. Photo Disclosure Press Known to the public for her career in fashion, Leticia Bradshaw Ledger has also built a strong presence in the business world. According to information available on her professional profiles, she serves as CEO and partner of DB Creative, a company specializing in marketin

Matheus Hooks/ Editor-In-Chief
Jul 242 min read


Kylie Jenner Introduces Mood Stones, a New Fragrance Trio Inspired by Emotion and Everyday Moments
Kylie Jenner is expanding the world of Kylie Cosmetics with the launch of Mood Stones, a new fragrance trio designed to celebrate the power of scent as a reflection of mood, personality, and emotion. Featuring three distinct fragrances, the collection invites wearers to embrace different moments and feelings through carefully crafted olfactory experiences. Photos Disclosure Kylie Cosmetics According to Kylie Cosmetics, each fragrance in the Mood Stones collection has been uni

Matheus Hooks/ Editor-In-Chief
Jul 232 min read


Beyond the Diagnosis: How Dr. And Yara Champions a Vision of Medicine That Anticipates the Future of Healthcare
'HEALTH' EDITION COVER - JULY 2026 ISSUE Photo: @demmacedo / Beauty: @dariobion / Video: @olivervideomaker_ / Styling: @eduardomurari @diegobbueno / Studio: @openstudio For decades, medicine has been recognized for its ability to treat disease. Advances in science have expanded diagnostic capabilities, refined treatments, and increased life expectancy around the world. Today, however, a new perspective is reshaping that approach. The question guiding much of contemporary medi

Evely Oliveira
Jul 227 min read


SOUL MADE: In the Age of Artificial Intelligence, Patrícia Fárhat Believes the Future Belongs to What Is Still Made with Soul
At a time increasingly shaped by artificial intelligence, when almost anything can be created in a matter of seconds, what continues to be made by hand has taken on a new meaning. Not because technology has lost its ability to inspire, but because it has made even more evident what remains irreplaceable: the time, intention, and sensitivity of the person behind the creation. Photography: Bruno Santos / Production: Patrícia Farhat Ten years ago, Patrícia Fárhat made a decision

Evely Oliveira
Jul 216 min read


Rainer Cadete Is the New International Cover Star of Hooks Magazine STARS
'STARS' EDITION COVER - JULY 2026 ISSUE Photography: Isadora Relvas and Philipp Lavra - @relvas.oficial and @lavraphilipp / Beauty Direction: Victor Dargains - @vdargains / Styling: Rafa Pinta - @rafapinta_ There are artists who build their careers on consistency. Others stand out for their versatility. Rainer Cadete embodies both qualities. An actor, singer, writer, and producer, he moves effortlessly across different artistic disciplines, transforming each new project into

Matheus Hooks/ Editor-In-Chief
Jul 208 min read


The Price of Pinterest: When the Dream Wedding Meets the Reality of the Budget
I've seen this happen countless times. You have that carefully curated Pinterest board, filled with meticulously selected details you've been saving since you were 15 years old, packed with inspiration for your dream wedding. Then comes the surprise when you start requesting quotes for the décor and discover that the Twilight-worthy setup you've been dreaming about costs around US$9,000 more than you actually have available in your budget. Photo Disclosure Internet Or perhaps

Bridal News
Jul 163 min read


Winona Revisits the Golden Age of Comics in New Collaboration with DC
Amid newsstands, iconic covers, and pages yellowed by time, there exists a collective imagination that spans generations. It is precisely within this territory of memory, pop culture, and nostalgia that Winona found the inspiration for its new licensed collection created in partnership with DC. Photos: Thamires Seus - @submergir The new collection revives the vintage aesthetic that accompanied different eras of comic books, bringing to apparel the graphic language that define

Matheus Hooks/ Editor-In-Chief
Jul 156 min read


Aretha Alves Shares Her Entrepreneurial Journey and Celebrates the Global Success of AA Connect
Entrepreneurship requires vision, strategy, and the courage to turn challenges into opportunities. This journey defines the story of Rio de Janeiro-born entrepreneur Aretha Alves, who has been establishing her name on the international stage through AA Connect, an agency recognized for connecting brands, talents, and business opportunities across global markets. Photo Disclosure Press Born in Rio de Janeiro, Brazil, Aretha built her career on the belief that meaningful relati

Matheus Hooks/ Editor-In-Chief
Jul 132 min read


Rhythm in Motion: When Fashion Becomes a Language of Territory, Memory, and Architecture
'DECOR' EDITION COVER - GLOBAL ISSUE Photography: Gabriel Munhoz / Creative Direction: Gabriel Munhoz and Ana Brigida / Architecture: Guilherme Abreu / Styling: Ana Brigida and Casa de Brigida / Beauty: Murad / Model: Alexsandra Silva Fashion often speaks through silhouettes, textures, and movement. In Rhythm in Motion ("TOADA EM MOVIMENTO" In Portuguese), however, fashion expands beyond the garment to become a dialogue between body, architecture, and cultural memory. Produc

Evely Oliveira
Jul 133 min read


Nathana Sgobbi Walks for Franck Sorbier Haute Couture and Embodies Feminine Strength in Paris
Photos: @laurent_photographer Brazilian model and influencer Nathana Sgobbi took part, for the second consecutive year, in the runway show of the French maison Franck Sorbier during Paris Haute Couture Week, appearing in a collection that celebrates freedom, cultural diversity, and female empowerment. On a runway where each creation embodies months of artisanal craftsmanship, Nathana Sgobbi once again represented Brazil at Paris Haute Couture Week. This Wednesday, the influen

Matheus Hooks/ Editor-In-Chief
Jul 92 min read


Mari Abdalla Embraces the Caramel Sun Kissed Trend to Enhance Her Image and Presence
Photo disclosure Press Image and style consultant Mari Abdalla embraced a hair transformation that goes beyond aesthetics. Alongside hairstylist Ronan Donadon, she chose the Caramel Sun Kissed shade, considered one of the leading hair color trends of the moment, in a change carefully designed to harmonize with her skin tone and enhance her natural features. For Mari, selecting a hair color is an essential part of building a personal image. According to the specialist, the rig

Matheus Hooks/ Editor-In-Chief
Jul 71 min read


Brazilian Recognized Among the Leading Real Estate Financing Specialists in the United States
Photos Disclosure Brazilian Julio Silva, a mortgage originator leading The Julio Silva Team at CrossCountry Mortgage, has earned one of the most prestigious recognitions in the U.S. real estate financing industry. According to the National Association of Hispanic Real Estate Professionals (NAHREP) rankings, he was named the No. 1 Latino Mortgage Loan Officer in South Florida, No. 1 in the Orlando/Central Florida region, No. 3 in Florida, and No. 4 in the United States by loan

Matheus Hooks/ Editor-In-Chief
Jul 62 min read
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