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Photo Courtesy Victoria Beckham Victoria Beckham is, without a doubt, her own muse — but not in the obvious, self-indulgent way fashion often romanticizes. At her Fall 2025 show during Paris Fashion Week, the British designer once again proved that her brand expertly treads the line between power and vulnerability, merging the sharpness of masculine tailoring with the delicate sensuality of boudoir dressing. “I’m always looking at myself and my personal relationship with clothes, and making a garment really flatter,” Victoria said. If there’s one thing Beckham has mastered, it’s the art of silhouette. And we’re not talking about exaggerated shapes or loud cuts. The almost surgical simplicity of her designs is what makes them so striking. A perfect example? The sleek black jersey dress with a circle-gather detail at the front — the same one she wore to a state dinner at Buckingham Palace last December — that resurfaced this week, causing a frenzy online. More than a clever marketing move, it was a subtle reminder that her fashion is meant to be lived in, repeated, worn. Luxury that doesn’t demand to be locked away. Photo Courtesy Victoria Beckham On the runway, this philosophy unfolded through a fascinating play of contrasts. Tailoring — the star of the season — came with a subversive twist: dropped lapel blazers, seam-front stirrup pants, and an audacious new concept trouser structured with wire, creating a sculptural effect around the hips. The addition of leather suspender belts worn over bare skin added a layer of visual tension — a seductive push and pull between restraint and provocation. Photo Courtesy Victoria Beckham Her exploration of menswear codes continued with unexpected details, like oversized Oxford shoes equipped with built-in heel grips to mimic that “borrowed-from-the-boys” feeling. Yet, while the concept was clever, the execution leaned a touch too far into the theatrical — the exaggerated proportions giving the shoes a slightly clownish effect that clashed with the collection’s otherwise polished aesthetic. Photo Courtesy Victoria Beckham But where Beckham truly shined was in her injection of unexpected intimacy. Boudoir-inspired pieces — crisp cotton rompers, pastel georgette dresses with sculptural wire-edged cutouts inspired by the works of Lucio Fontana (an artist she collects), and silky dressing gowns that draped softly over the body — softened the overall narrative, adding a quiet sensuality to the structured looks. Photo Courtesy Victoria Beckham A particularly witty moment came in the form of a white terry cloth pussy-bow blouse monogrammed with VB, tucked into tailored black pants — a playful nod to Beckham’s own beauty tutorials, often filmed from her boudoir, wrapped in a towel turban. This flash of humor — something her collections can sometimes lack — brought a much-needed lightness to the show, breaking the academic seriousness that occasionally hovers over her work. Photo Courtesy Victoria Beckham What Fall 2025 made clear is that Victoria Beckham isn’t chasing trends — she’s dissecting her own duality as a designer: the woman who wears a power suit in the morning and slips into a silk robe by evening. Photo Courtesy Victoria Beckham However, if there’s one thing the collection could have embraced more, it’s the signature charm and irony Beckham herself exudes off the runway. Photo Courtesy Victoria Beckham Because at the end of the day, Victoria’s muse — herself — isn’t just elegant and composed. She’s witty, self-aware, and unafraid to laugh. Perhaps the next evolution of her brand lies in letting that irreverence shine a little brighter under the spotlight. Photo Courtesy Victoria Beckham

Photo Courtesy YSL Beauty Dua Lipa never fails to captivate — whether on stage, on magazine covers, or now, under the shimmering sun of a dreamy beach. The pop icon and fashion muse is the face of Yves Saint Laurent Beauty’s latest fragrance, Libre L’Eau Nue — a scent that promises to bottle the essence of summer in its purest and most sophisticated form. In the campaign video, Dua stuns in a black strapless swimsuit. At first glance, the piece exudes classic simplicity, but a closer look reveals bold cut-outs on the back and sleek details that highlight her flawless silhouette. The timeless black is elevated by gleaming gold accessories: bold hoop earrings and stacked bangles that mirror YSL’s signature luxurious spirit. As the sun sets, Dua swaps the swimsuit’s effortless charm for the understated elegance of a black button-up shirt — a perfect transition from day to night, reminding us that even on summer evenings, sensuality and mystery go hand in hand. And, of course, her burgundy-red hair — a striking remnant of her recent era — adds a bold splash of color, reinforcing her image as a woman who embodies both strength and freedom. Photo Courtesy YSL Beauty But the true star of this story is the fragrance itself: Libre L’Eau Nue. The perfume breaks boundaries by eliminating ethyl alcohol, allowing the natural oils to take center stage, creating a scent that’s both captivating and safe for skin and hair. Notes of green mandarin, bergamot, and orange blossom burst with a citrusy vibrance reminiscent of a tropical island, while lavender brings an unexpected layer of comfort and freshness. In an exclusive interview, Dua Lipa shared her personal connection to the fragrance: “It smells like nature. It smells like the sea salt in the sea. It smells like the sun on my skin. My favorite fragrance for the summer is Libre L’Eau Nue,” the artist revealed. “I just love how it really captures this deep, beautiful Mediterranean scent in a bottle, and I just can’t get enough of it.” But for Dua, Libre L’Eau Nue is more than just a scent — it’s an experience. She explained: “Libre L’Eau Nue is more than just a fragrance. It has this oil and water formula, and that’s amazing because during the summer, I can put it all over my skin. I can put it in my hair, and it keeps my skin glowing all day.” Since becoming a global ambassador for YSL Beauty in 2019, Dua’s partnership with the brand has seamlessly blended her fearless spirit with the maison’s sophisticated legacy. Following the success of Libre Le Parfum, Libre Flower and Flames, and Libre L’Absolu Platine, the launch of Libre L’Eau Nue reinforces the idea that freedom — whether in music, fashion, or fragrance — is Dua’s unmistakable signature. With summer just around the corner, this scent arrives as an invitation to embrace sun-soaked days and elegant nights. Libre L’Eau Nue is now available online and in stores — a touch of the Mediterranean at your fingertips. Dua Lipa doesn’t just shine under the sun; she reminds us that freedom, in its purest form, has an unforgettable scent.

Photo Courtesy Kenzo Eight years. That’s how long Kenzo took to present a dedicated women’s show — and the wait was worth every second. The Fall 2025 collection wasn’t just a return; it was a bold manifesto of irreverence, blending British tailoring, laid-back streetwear, and a punk energy that resonated from the clothes to the soundtrack. Photos Courtesy Kenzo Under the creative direction of Nigo and with Joshua A. Bullen leading the new womenswear studio, the brand embraced an unconventional, daring path. Bullen, formerly Givenchy’s design director for ready-to-wear, brought his signature rooted in the British music scene — drawing inspiration from David Bowie, Johnny Rotten, and The Damned — weaving a dialogue between the rebellious spirit of the Sex Pistols and the precision of Savile Row tailoring. Photo Courtesy Kenzo The result? A collection that flirts with chaos but maintains elegance. Oversized tuxedo jackets with shawl collars in black, ivory, and soft pink walked alongside low-slung harem pants, creating a modern tomboy silhouette — as if every look whispered, “I borrowed my boyfriend’s clothes, but made them my own,” as Bullen described. This duality extended into the sexier side of the collection, with delicate lingerie peeking from the waistbands of jeans and mohair shorts subtly revealing skin — effortless yet provocative. Photo Courtesy Kenzo But Kenzo didn’t stop there. The playful twist came in the form of rabbit coats — yes, complete with fluffy cotton tails — and bubblegum pink hoodies with floppy ears. Even the bunny slippers, reimagined in a slingback design, turned the show into a delightfully absurd spectacle, striking a balance between humor and high fashion. Photo Courtesy Kenzo The setting was another bold statement. At the brand’s Rue Vivienne headquarters, low-slung furniture and candy-laden tables evoked Andy Warhol’s Factory — a touch of artistic decadence that reinforced the feeling that we were witnessing more than just a runway show. It was a performance. A creative outburst. Photo Courtesy Kenzo Curiously, neither Nigo nor Bullen took a bow — a choice that felt almost symbolic. Because, as Bullen himself pointed out, this wasn’t about the clothes alone — it was about the raw energy that punk injects into every stitch, seam, and attitude.

Tamagotchi swipe case, by Coperni — Photo: Reproduction/ Instagram Coperni has never followed the obvious path — and it seems determined to uphold that reputation. For the Fall/Winter 2025/26 collection, the French brand once again merges fashion and technology with bold creativity, unveiling its latest innovation: a microbag with an integrated virtual pet. More than just a fashion statement, this accessory is a nostalgic bridge between the pixelated charm of the ’90s and the hyperconnected future. Tamagotchi swipe case, by Coperni — Photo: Reproduction/ Instagram The much-anticipated reveal is set for next Sunday (09) during Paris Fashion Week. And, as expected, Coperni plans to turn the runway into more than just a fashion show — it will be a full-fledged LAN party. Traditionally a gathering where gamers connect their computers for multiplayer matches, this concept pushes the boundaries of haute couture, inviting the audience to interact and engage with the experience firsthand. Tamagotchi swipe case, by Coperni — Photo: Reproduction/ Instagram But the real star of the show will be the high-tech microbag. Minimalist in design but maximalist in concept, the bag features a built-in digital device that houses a virtual pet — a sophisticated reinterpretation of the iconic “Tamagotchis” that captivated an entire generation. Feeding, caring for, and playing with this tiny electronic companion now becomes part of a fashion-forward lifestyle, blending playful nostalgia with luxurious innovation. Tamagotchi swipe case, by Coperni — Video: Reproduction/ Instagram This bold move is far from an isolated stunt. Coperni has consistently embraced technology as a creative extension of its brand. From the Swipe Bag made of glass to the bag crafted from a fragment of a meteorite, and the futuristic Discman-shaped bag — 3D-printed and equipped with a USB-C charger — the label has proven that fashion doesn’t just have to be worn; it can be experienced. Tamagotchi swipe case, by Coperni — Photo: Reproduction/ Instagram By introducing a bag that quite literally comes to life, Coperni redefines the concept of functional accessories. It’s no longer just about carrying your essentials — now, you’re carrying a piece of digital art, a virtual companion, and a bold statement about where fashion is headed.

‘MAN’ COVER EDITION - MARCH 2025 ISSUE Photographer: Courtney Nathan Phillip - @Courtneynp / Direction and stylist: @v.souza_ Hooks Magazine is proud to present Vinicius Souza on the cover of the 'MAN' edition — a name that has been gaining recognition not only for his bold style but for the way he translates his essence into fashion. As the head of V.I.V, his own brand, Vinicius doesn’t just create clothes — he builds narratives, challenges conventions, and encourages freedom of expression through the art of dressing. V.I.V was born from a dream — but not just any dream. For Vinicius, fashion has always been more than a passion — it has been a tool for personal affirmation. Since his school and college days, his way of dressing drew attention, blending unexpected elements, breaking patterns, and creating combinations that, at first glance, seemed daring. “I wanted to make an impact,” he says. And he did — not only in the school hallways but now, in the fashion market. The essence of V.I.V revolves around a powerful concept: versatility. Vinicius believes that fashion should not confine anyone but rather open doors for each person to build their own visual identity. “Clothes need to enhance individuality. I want V.I.V pieces to be seen as a blank canvas, ready to be adapted to different styles and occasions,” he explains. This versatility, however, does not mean neutrality. V.I.V embraces bold cuts, unexpected textures, and an aesthetic that merges the best of international runways — drawing inspiration from iconic brands like Versace, Balenciaga, and Prada — with everyday practicality. The first collection features essential pieces, but they are far from ordinary. They carry attitude, create possibilities, and encourage people to dress without rules. Audacity, in fact, is a word that defines both Vinicius and V.I.V. “Fashion is a space for experimentation. I don’t want to create clothes that simply follow trends; I want to design pieces that inspire people to try something new,” he reveals. And it is this daring approach that promises to captivate an audience eager for authenticity. But V.I.V is not just about aesthetics. There is a deeper purpose behind every creation. Vinicius comes from a reality where resources were scarce, but dreams were never lacking. He wants his brand to represent more than just style — to be a symbol of resilience and inspiration. “I want each piece to carry a message: you can be whoever you want to be, regardless of where you come from,” he says. The future of V.I.V is already mapped out — and it looks promising. The plan is to build a solid foundation with versatile collections while gradually introducing bolder and more experimental elements. “This is just the beginning,” Vinicius emphasizes. “V.I.V didn’t come to be just another brand in the market; it came to create a movement where fashion is, above all, expression.” Exclusive interview with Vinicius Souza: 1: Vinicius, V.I.V was born from a big dream of yours. How did your personal journey and passion for fashion influence the concept of the brand? Fashion has always played a central role in my life, manifesting in different ways throughout my journey. From a very young age, I was drawn to exploring new styles and perspectives because I understood that the way we dress goes beyond aesthetics — it’s an expression of identity, attitude, and worldview. I’ve always been inspired by brands like Versace, Balenciaga, and Prada — not just for their design, but for the strength and authenticity their pieces convey. Fashion, to me, has never been about following trends; it’s about communicating who I am. And it was precisely this pursuit of authenticity that shaped V.I.V. London, with its unique atmosphere and stylistic diversity, has always fascinated me. The city breathes fashion, and each person carries their own visual signature. This environment pushed me even further to see clothing as a form of art and expression. V.I.V was born from this desire to merge my personality with fashion, creating pieces that embody essence, boldness, and identity. 2: Versatility is one of V.I.V's core pillars. How do you see the importance of this concept in today's fashion market, and how do you plan to apply it to future collections? Versatility is at the heart of V.I.V because I’ve always seen fashion as a form of freedom and expression. In my daily life, I love exploring different combinations, creating new looks, and reinventing pieces in unexpected ways. I believe clothes shouldn’t limit — they should amplify each person’s individuality. In today’s fashion market, where inclusivity and personalization are becoming more prominent, versatility is essential. V.I.V focuses on pieces that adapt to different bodies, styles, and occasions, allowing each person to incorporate them into their wardrobe in their own unique way. Our goal is exactly that: to create possibilities, inspire creativity, and empower people to build their own visual identity. V.I.V doesn’t set rules — it offers paths for everyone to express themselves in their own style. 3: You’ve always been known for taking bold and innovative fashion risks. How do these risks influence V.I.V's concept, and how do you think consumers will respond to this daring style? Daring has always been part of my identity, and V.I.V reflects exactly that. I believe fashion is a space for experimentation, where taking risks with innovative combinations is not just a differentiator — it’s a form of authentic expression. Innovation always involves risk, but it’s a risk worth taking — that's how new aesthetics and trends emerge. Today, fashion is more open than ever to originality and breaking norms. New styles are constantly being created, and V.I.V embraces this moment by offering pieces that inspire creativity and the freedom to dress without limitations. I’m confident that consumers will connect with this vision and find in V.I.V a space to express who they truly are. 4: The brand was born with the mission of being seen in a unique and special way. What are the key differentiators you believe V.I.V brings to the market, and how does it stand out among other fashion brands? V.I.V was created with the mission of being more than just a clothing brand — we want to build an identity, a movement. Our strength lies in how we view each piece: even the most basic items can become unique when paired with authenticity and attitude. The first collection will feature versatile pieces for everyday wear, but with the flexibility to be reinvented and personalized, reflecting the individual style of those who wear them. This is just the beginning of a much bigger dream. Soon, we’ll unveil exclusive collections where style, personality, and boldness are present in every detail. V.I.V stands out not only for its design but for its concept — encouraging the freedom to dress without labels and creating fashion that speaks directly to each person's identity. 5: The future of the brand is an important theme for you. With the initial focus on basic pieces, how do you plan to build the foundation to later launch bolder collections aligned with the style you envision? The foundation of V.I.V starts with basic, versatile pieces that serve as the cornerstone for building our identity. More than just clothing, this initial collection establishes the pillars of our style and vision: authenticity, adaptability, and attitude. From this foundation, we’ll gradually evolve, exploring new forms, textures, and bolder combinations, always maintaining the essence of the brand. The idea is to create a natural trajectory, where each collection expands our concept and strengthens V.I.V's identity in the market. This is just the beginning of a solid foundation that, in the future, will pave the way for even more striking and innovative collections. 6: You mentioned that V.I.V has a strong connection with resilience and inspiration. What message do you hope to convey to consumers, and how does your personal journey reflect the values and identity of the brand? V.I.V has always been more than just a clothing brand for me. From the beginning, I wanted it to carry a story, a purpose. My journey has been marked by challenges, moments of searching for identity, and the desire to always express myself in the most authentic way possible. And fashion has always been the path for me. What I want with V.I.V is exactly that: for each person to feel free to be who they are, without fear of daring, experimenting, and reinventing themselves. Each piece carries this purpose — it’s not just about wearing clothes, but about wearing an attitude, a personality. Fashion has immense power for transformation, and V.I.V is here to reinforce that. I want those who wear the brand to feel that energy, that confidence to look in the mirror and truly recognize themselves. And this is just the beginning. My goal is for V.I.V to grow more and more, becoming a reference for style, identity, and authenticity. In the future, we’ll bring even bolder, more innovative collections aligned with the essence of the brand. I want V.I.V to evolve alongside the people who believe in this idea, creating a community where fashion is a tool for real, limitless expression.

Photo Courtesy Givenchy Sarah Burton’s debut as Givenchy’s creative director was more than just a runway show — it was a quiet manifesto about new beginnings. After years of the maison’s identity shifting under various creative directions, her arrival marks a much-needed return to the brand’s roots. But this is no nostalgic exercise. What Burton offers is a sophisticated dialogue between past and present, between the foundation laid by Hubert de Givenchy and the modern woman. Photo Courtesy Givenchy Sarah Burton’s appointment was no coincidence. With a career deeply connected to fashion history, she began working alongside Lee Alexander McQueen in 1996, during his tenure as Givenchy’s creative director. After McQueen’s passing, she led his namesake brand for 13 years, solidifying her design voice. Now, her mission at Givenchy is clear: to restore the identity of one of fashion’s most enduring houses by embracing its essence while keeping it relevant for today. Photo Courtesy Givenchy For her debut collection, Burton chose to start from the very beginning. During recent renovations at Givenchy’s original couture house, the calico patterns from Hubert’s first collection in 1952 were discovered hidden behind a wall — a poetic symbol of the brand’s history waiting to be rediscovered. It was the spark she needed. “I didn’t copy the pieces or the patterns from 1952, but that’s the essence of what I want to say,” Burton explained. “If I understand its very beginning, then I can twist it to make it meaningful for women today.” Photo Courtesy Givenchy The collection was presented at the iconic salon at 3 Avenue Georges V, Givenchy’s home since 1955, stripped back to its original structure to welcome this new era. On the runway, Burton balanced heritage and innovation with precision: impeccable tailoring, clean silhouettes, and carefully considered proportions — all speaking the language of timeless elegance. But there was also a modern edge, a subtle tension between structure and fluidity, strength and softness — a direct reflection of the multifaceted women she designs for. Photo Courtesy Givenchy This debut wasn’t simply a tribute to Givenchy’s past; it was a foundation for its future. Burton didn’t rely on nostalgia — she redefined what sophistication means today. In an industry often obsessed with reinvention for its own sake, her approach feels refreshingly intentional. Photo Courtesy Givenchy Sarah Burton hasn’t come to repeat Givenchy’s history — she’s here to rewrite it. Photo Courtesy Givenchy Photo Courtesy Givenchy Photo Courtesy Givenchy Photo Courtesy Givenchy

Photo Disclosure Harper's BAZAAR - Wojciech Christopher Nowak In Schiaparelli’s latest show, Daniel Roseberry invites us to reflect on a deeply relevant theme: what makes life meaningful in a post-social media era, where so many experiences are filtered through screens. “Meaning comes from recognizing what is still precious in life — the things and people that cannot be replicated,” the designer wrote to his guests. And it is this pursuit of the irreplaceable that guides his new collection. Photo Disclosure Harper's BAZAAR - Wojciech Christopher Nowak This time, Roseberry delved into his childhood memories in Texas, drawing on symbols of the western imagination — cowboy boots, large metal buckles — and merging them with the surrealist language of the maison. But, as always, nothing at Schiaparelli is literal. The boots, traditionally rugged, appeared almost sculptural in their refinement, while the buckles came to life adorned with the brand’s iconic codes: the keyhole, the golden lobster — details that transform everyday objects into art. The true essence of the collection, however, lies in how Daniel reinterprets femininity. Far from any rigid or historically imposed vision, he proposes a woman who claims whatever she desires — whether traditionally “masculine” elements or ultra-feminine touches. It’s a femininity without boundaries, free to move between the hardness of polished metal and the softness of fluid fabrics. A woman who, as he describes, is a lone star — unique, impossible to replicate. Photo Disclosure Harper's BAZAAR - Wojciech Christopher Nowak Each piece, from the structured dress to the bold-shouldered blazer, seems to carry a secret, a duality between strength and delicacy. There is no room for the obvious. Instead, there is a celebration of singularity — a silent manifesto about how fashion can be both armor and poetry. Photo Disclosure Harper's BAZAAR - Wojciech Christopher Nowak More than just a runway show, Schiaparelli’s new collection is a powerful reminder: in an age of mass reproduction, being unforgettable is the ultimate luxury.

Photos Courtesy Rabanne At UNESCO in Paris, Julien Dossena once again proved his mastery by recharging Rabanne’s DNA for Fall/Winter 2025-2026. It was a show that balanced restraint and release — a sophisticated dance between clinging to the past and breaking free for the future — delivering a collection that felt both fierce and tender, modern yet timeless. Duality was the thread weaving through Dossena’s visual narrative. Faux fur, at times wild and other times embracing, appeared in voluminous coats and kinetic skirts that swayed like moving tails. Structured wools and coated cotton contrasted sharply with deconstructed panels and metallic finishes — a bold fusion of the raw and the radiant. But it was the symbolic details that elevated the collection even further. Keys worn as necklaces hinted at hidden meanings: safety, mystery, and the promise of the unknown. A subtle yet powerful touch, reinforcing the collection’s central message — the tension between control and surrender. Visually, the show offered a true feast of textures: bulging faux furs, wipe-clean PVC macs ready to battle any urban storm, and slinky chainmail dresses sculpted to the body — perfect for a night that shimmers with electricity. The undeniably bold and radiant aesthetic made each look feel destined to capture both camera flashes and captivated glances. The front row, filled with Gen Z’s favorite faces — including Chappell Roan, Marina Foïs, and Damso — solidified Rabanne’s fresh, fearless energy. Dossena not only honored the maison’s legacy but also proved that the brand’s future is just as daring as its past. “Hold everything close — our history, our treasures, our strength — only to let it go at just the right moment,” Dossena declared. And that’s exactly what we witnessed: a collection that embraces its roots yet strides boldly into tomorrow. Rabanne is far from just a memory — it’s pure, electrifying momentum.

Chloé | Paris | Winter 2025 — Photo: Launchmetrics Spotlight In the world of fashion, where identity flows and emotions are stitched into every thread, Chloé’s Fall/Winter 2025/26 collection emerged as a powerful statement about the modern woman — complex, ever-changing, and unapologetically layered. Under the creative vision of Chemena Kamali, the runway became a canvas for the brand's timeless codes, reinterpreted through the lens of duality and nostalgia. Chloé | Paris | Winter 2025 — Photo: Launchmetrics Spotlight Kamali’s words set the tone: “The Chloé woman is never just one thing. Her story holds many layers, dimensions, and moods. She embraces opposites, just like all of us.” This philosophy echoed throughout the collection, offering glimpses into a wardrobe that merges the cherished memories of the past with the fiery passions of the present. Chloé | Paris | Winter 2025 — Photo: Launchmetrics Spotlight Signature elements of Chloé’s heritage unfolded gracefully: fluid dresses adorned with delicate lace, ruffles, and embroidery spoke to an ultra-feminine spirit, while structured mini skirts, leather trench coats, and dark-hued puff-sleeve dresses introduced a bolder, more nocturnal side. Boleros added a dramatic flair, highlighting the brand’s ability to balance softness with strength. Chloé | Paris | Winter 2025 — Photo: Launchmetrics Spotlight The runway itself was a celebration of individuality and inspiration. Alexa Chung, the artistic Petra Collins, and the striking Mona Tougaard brought the collection to life, embodying the multifaceted nature of the Chloé woman. The front row shimmered with familiar faces, including Jerry Hall and her daughter Georgia May Jagger, Paris Jackson, and rapper Doechii, alongside Kamali’s family — a tender reminder that fashion is as personal as it is public. Chloé | Paris | Winter 2025 — Photo: Launchmetrics Spotlight Ultimately, Chloé’s Fall/Winter 2025/26 collection transcended trends, presenting not just garments but an emotional narrative. It was a love letter to complexity — a poetic journey that reaffirmed the beauty of embracing every version of oneself. With Chemena Kamali at the helm, Chloé continues to inspire, offering not just fashion, but a mirror to the soul of the modern woman. Chloé | Paris | Winter 2025 — Photo: Launchmetrics Spotlight

Photo Launchmetrics Spotlight On Balmain’s runway, Olivier Rousteing once again proves that fashion is a constant act of reinvention. In a landscape where stability within iconic maisons feels increasingly rare, the creative director embraces change — transforming his latest collection into a bold visual statement. Photo Launchmetrics Spotlight For Fall-Winter 2025/26, the silhouettes abandon the sharply structured shoulders that have long defined the brand, opting instead for an excessive sense of comfort — bold in its softness. Monochromatic and monotextured looks create a cohesive, sophisticated aesthetic, while the accessories reveal a new side of Rousteing: no glitter, no oversized logos — just high, ruched boots and heels wrapped in fabric, as if every detail invites a closer look. Photo Launchmetrics Spotlight Prints take a backseat to something unexpected — a herd of zebras parading through the collection, evoking a wild yet refined spirit. Exaggerated lapels and 1980s-inspired tailoring blend with subtle nods to the utilitarianism of the 1960s, reflected in safari-style suits reimagined for the urban landscape. Photo Launchmetrics Spotlight But beneath these bold choices lies a clear desire for evolution. “This collection is my vision of the modern Balmain explorer, moving through different atmospheres and landscapes, from the streets to the savanna,” explains Olivier Rousteing. Photo Launchmetrics Spotlight  “Today, I want to reveal a new form of confidence, another vision of opulence, a different expression of seduction. For me, that’s the true beauty of fashion — and of my journey after 14 years with this maison, where I grew up: the courage to dare, to create, and to always seek reinvention.” Photo Launchmetrics Spotlight True to his enfant terrible spirit, Olivier doesn’t just follow fashion’s transformations — he sparks them. And as he hints at a 2026 winter where silhouettes will once again be redefined, one thing remains clear: Balmain is still bold, powerful, and now — unexpectedly — subtle.

Louis Vuitton launches makeup line — Photo: Disclosure Louis Vuitton, a symbol of luxury and innovation, opens a new chapter in its history by announcing its highly anticipated debut in the makeup industry. The French maison has chosen none other than Pat McGrath — an undisputed icon of beauty — as the creative director of its cosmetics line, named La Beauté Louis Vuitton. The collection, set to launch in the second half of 2025, already promises to redefine the standards of luxury makeup. This new venture is both a bold move and a natural evolution for Louis Vuitton, which has long flirted with the world of beauty. As far back as the 1920s, the brand crafted compact powder cases, elegant brushes, and mirrors, all accompanied by its iconic nécessaires — small, handcrafted trunks designed to carry perfumes and cosmetics. Now, almost a century later, the maison revisits this legacy alongside McGrath, blending tradition and modernity. “La Beauté Louis Vuitton is a natural evolution. Through this new universe, we have the opportunity to further accompany our clients in their daily lives with purpose and pleasure, while continuing to celebrate our creativity and heritage,” said Pietro Beccari, president and CEO of Louis Vuitton. The debut collection will feature a sophisticated palette: 55 lipsticks, 10 lip balms, and eyeshadows in shades that range from classic to bold. One of the highlights is the seamless fusion of LV’s savoir-faire with McGrath’s beauty expertise — not only in the formulas but also in the packaging. Known for its impeccable leather craftsmanship, Louis Vuitton will present exclusive lipstick cases and miniature trunks, turning each item into a coveted luxury object. For Pat McGrath, who has been crafting Louis Vuitton’s runway beauty looks for over two decades, this collaboration is more than just a creative project — it’s an extension of a story already built. Pat McGrath will lead the new makeup sector - Photo: Disclosure brand “I’ve created major beauty looks backstage at Louis Vuitton over the past two decades, and those moments have brought me here. I’ve worked with and consulted for many brands in the past — including my own — and it feels incredibly natural for me to lead the makeup vision at Louis Vuitton,” McGrath reveals. The connection between the maison’s fashion and beauty has never been coincidental. Pat has often dived into Louis Vuitton’s archives to create striking runway looks — a practice that also guided the development of this new line. “The maison has always inspired the unique looks we’ve created for the runways: from aerodynamic eyeshadows to bold red lips, moments of psychedelic or sci-fi-inspired makeup. I’ve always looked into LV’s archives for clues to inspire the beauty creations — and this collection will be no different. Expect pure authenticity, in true Louis Vuitton style!” says the artist. Louis Vuitton launches makeup line — Photo: Disclosure Pat McGrath, who launched her own brand, Pat McGrath Labs, in 2015 — celebrated for its innovative textures and groundbreaking formulas — now brings that same boldness to Louis Vuitton. Her latest creation, Skin Fetish: Glass 001 Artistry Mask, inspired by the porcelain skin effect seen at Maison Margiela’s 2024 couture show, is yet another testament to her commitment to experimentation. With the arrival of La Beauté Louis Vuitton, it’s clear that the maison isn’t just launching a makeup line — it’s setting a new benchmark for luxury beauty. Under McGrath’s leadership, every lipstick, eyeshadow, and balm promises to be more than just a cosmetic product: it will be a statement of style, heritage, and innovation.

Ariana Grande in Schiaparelli Couture / Photo: Getty Images Hollywood’s most anticipated night has come to an end, but the echoes of fashion on the 2025 Oscars red carpet will resonate long after. If there’s one thing this awards season — from the Golden Globes to the SAG Awards — has taught us, it’s that the Oscars serve as the grand finale, where stars reserve their most impactful looks for one last, triumphant walk. This year, fashion went beyond predictable sophistication, flirting with risk, color, and boldness — a reminder that style is, above all, a spectacle. Selena Gomez in Ralph Lauren / Photo: Getty Images The keyword of the night? Shimmer — not just the expected glamour but the literal sparkle of daring choices. Selena Gomez embodied quiet luxury in a Ralph Lauren column dress encrusted with crystals, a look that caught the light with every step. Demi Moore brought old Hollywood allure with a plunging Armani Privé gown, blending sensuality and elegance seamlessly. Demi Moore in Armani Privé / Photo: Getty Images Strong silhouettes also had their moment, most strikingly with Raffey Cassidy in a silk Loewe dress adorned with an oversized bow — a sculptural masterpiece that balanced drama and grace. But what truly set this year apart was the vibrant color palette sweeping the carpet. Michelle Yeoh stunned in a cobalt blue Balenciaga strapless gown, a bold choice that felt regal yet modern. Coco Gauff lit up the night in a cascading yellow Miu Miu dress, an ode to youthful exuberance, while Raye captivated in a draped, corseted Vivienne Westwood creation — a perfect fusion of romance and rebellion. Fernanda Torres in Chanel / Photo: Getty Images And let’s talk about the men — because they, too, refused to play it safe. Timothée Chalamet , ever the fashion disruptor, turned heads in a butter yellow leather Givenchy suit, a daring yet effortless statement. Meanwhile, Colman Domingo redefined red carpet masculinity with a striking Valentino shawl suit in a deep crimson hue. It was a refreshing break from tradition, proving that menswear can — and should — embrace flair. Mikey Madison in Dior / Photo: Getty Images In the end, the 2025 Oscars red carpet was more than just a fashion show; it was a bold declaration that style thrives where art and personality collide. It was a night where the clothes told stories as captivating as the films themselves — unforgettable, daring, and utterly cinematic. Emma Stone in Louis Vuitton / Photo: Getty Images Adrien Brody in Armani and Georgina Chapman / Photo: Getty Images Elle Fanning in Givenchy / Photo: Getty Images Timothee Chalamet in Givenchy / Photo: Getty Images Raye in Vivienne Westwood / Photo: Getty Images Miley Cyrus in McQueen / Photo: Getty Images Da'Vine Joy Randolph / Photo: Getty Images Michelle Yeoh in Balenciaga / Photo: Getty Images Cynthia Erivo in Louis Vuitton / Photo: Getty Images Andrew Garfield in Gucci / Photo: Getty Images