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- Levi's® x Barbie Ferreira: a union that, through fashion, captures the essence of the actress
Levi's® and the talented actress Barbie Ferreira join their creative visions to develop an exclusive collection marked by artistic prints and influences from the 90s, available starting November 28th. credits: Levi Strauss & Co./Petra Collins Since its foundation in 1853, Levi's® has been creating pieces that quickly become some of the most iconic and traditional in the fashion universe, being the birthplace of the 501® Original model, the first pair of jeans in history. To produce new designs from bold perspectives, the brand often collaborates with other labels and personalities to carry its legacy forward, reaching diverse audiences. As part of these ongoing partnerships, Levi's® and actress Barbie Ferreira have merged their creative visions into a new collection. The artist has gained admiration worldwide for her unique work in successful series and films, representing creative strength and a style icon that resonates with the current generation. Barbie worked closely with Levi’s®, showcasing a strong opinion on style, fit, and colors, collaborating with the design team to capture her essence and convey it to the collection. The Levi’s® x Barbie Ferreira series features the rabbit print, a hand-drawn design by her close friend and artist Ben Evans. "This line was inspired by my love for stories told through my everyday wardrobe. My desire was to interpret silhouettes reminiscent of the costumes from my favorite films, making the pieces live somewhere between a dark fairy tale and a nostalgic dream," comments Barbie about the collaboration. credits: Levi Strauss & Co./Petra Collins Among the pieces is an oversized long coat made of washed black denim. The collection also includes a corset with front lacing details and elastic on the back, allowing for a perfect fit. A fitted, long-sleeved knit top with a 90s-style print adds to the capsule as a layering piece, just like the oversized black T-shirt with the glow-in-the-dark rabbit print. credits: Levi Strauss & Co./Petra Collins For pants, the Levi’s® x Barbie Ferreira duo developed a medium-rise flare model with side lacing details on the hips, accompanied by a patch featuring Ben's art on the back. The collection also encompasses a pair of 90s-inspired 501® Original jeans with graphic rabbit prints created with a splatter effect, along with a pleated skirt in a yellowish tone, with a raw and distressed hem translating the actress's style. credits: Levi Strauss & Co./Petra Collins The accessory that complements the Levi’s® x Barbie Ferreira collab is a double-faced hat, made of yellow-green denim on one side and custom-designed with a psychedelic print on the other. The actress turned to her longtime collaborator and friend Petra Collins to bring the campaign to life and translate her vision. Petra, an artist and cinematographer, often works with underlying feminist elements, known for emphasizing the subject with distinctive textures and a unique lighting technique. After overseeing the creative execution, the duo orchestrated a special photoshoot capturing Barbie in the essence of the collection in harmony with Petra's visual universe. credits: Levi Strauss & Co./Petra Collins The limited-edition Levi’s® x Barbie Ferreira capsule collection is set to launch on November 28th.
- Julia Paula - The Brazilian Sensation in the "BRAZIL" Edition
"BRAZIL" COVER EDITION - NOVEMBER ISSUE Photos: @manoelmaxfoto Makeup: @mendesmakeupp Design Director: @mathlopes In the captivating world of fashion, beauty, and entertainment, one name stands out - Julia Paula. This commercial model from Brazil has not only won our hearts but is making waves in the international fashion scene with her authentic style. Julia's story unfolds from her roots in Natal (where she was born), where her innate passion for fashion and beauty began. Self-proclaimed as a makeup artist since childhood, she embraced her dreams of becoming a model and media personality. The journey began with a local contest, leading her to join the Tráfego Models agency and marking the start of a dream. Despite challenges, Julia's bold, determined, and savvy approach propelled her to seek even greater opportunities. The move to São Paulo proved crucial. Struggles, work, fatigue, and persistence shaped her path. Today, the model is studying English in London and is focusing on networking and making contacts in search of opportunities. We conducted an exclusive interview with Julia, which you can check out below. 1. How was the transition from living in the Northeast, in Natal, to moving to São Paulo in 2017 in search of opportunities as a model? Well... I've always been a very uninhibited girl. I've always had a vain profile. Everything in the world of fashion, beauty, and entertainment attracted me in a way that I can't explain. It's part of me. So, from an early age, with the tools I had, I sought to develop my skills in this universe. As an example, I can mention the fact that I was responsible for doing makeup and styling my friends since elementary school. It was impossible to know Julia and not notice this profile. Determined, decided, and convinced, I cultivated the dream of being a model/a media personality since I can remember. Sure of what I wanted, in the first formal opportunity I had, still in my hometown, I participated in a model contest. On that occasion, I was selected to be part of the Tráfego Models agency. It was the beginning of a dream. From then on, I continued with this audacious, determined, and savvy profile. I did everything to grow. I worked at events. I did possible advertisements. But I realized that that universe was small compared to what I wanted. The result? I sought to aim higher. That's when, even in the face of pessimistic comments, I decided to expand my realm of possibilities and go to São Paulo. There were many difficulties. Discredited by most people. Far from family. But the dream was bigger. I kept fighting. I joined an agency. I promoted events. I worked. I toiled. I got tired. I suffered. I persisted. After all this trajectory, still far from what I really aspire to, I managed to bring my family to live with me in São Paulo. That's when affection, care, and love gave me greater fuel to keep dreaming and fighting. 2. Could you share more about the decision to study English in London and how it fits into your future plans? The decision to come to London to study English was motivated by my desire to travel abroad and work as a model. English limited me a lot, and I always had a hard time learning it. I even took online classes with teachers from Brazil, but I decided to come here to learn in practice. The limits of our world are the limits of our language, and I needed to step out of my comfort zone. I am experiencing the process of learning a new language with the greater goal of expanding job opportunities. London is being a school for me. I don't intend to live here permanently; I plan to come for seasons and return to Brazil. I want to build a solid career in São Paulo, close to my family and friends. 3. You mentioned that your family also moved to São Paulo for a while. How did this change impact your life and your modeling career? The move of my family to São Paulo was crucial for me. During the time my mother decided to live in São Paulo to be close and support me, it made all the difference. I became more at ease with them nearby, and it fueled my determination. They are still living in São Paulo to this day, and God has greatly blessed our family. We are nothing but grateful for everything! 4. Staying away from social media was a choice related to the end of a relationship and depression. How do you view this gradual return to social media now? My decision to distance myself from social media was related to the end of my relationship as well, but mainly to take care of myself, realign my thoughts, and manage my depression. It was a challenging process. But I believe it was necessary for my personal progress. During the time I struggled with depression, I didn't recognize myself. It was tough, especially for someone like me who has always been lively and cheerful. At that moment, it felt like everything was going wrong, and that's why I decided to step back from social media to take care of myself and return to being the Julia that people know – joyful, resilient, and happy, regardless of anything. I'm grateful for everything. I see my return to social media as a new beginning, a fresh Julia with new projects, and a strong desire to bring happiness to those who follow me. 5. What are your goals while you're in London, and how do you plan to explore new opportunities in the city? My goals while I'm in London are to focus on improving my English and building a network. I believe it's crucial to go out, meet new people, and make new friends, as it opens up opportunities for work. 6. Could you share a bit more about your experience as a model in São Paulo and how it contributed to your professional journey? I can say that São Paulo was like a nurturing cradle for me; it's where I found more opportunities, and significant doors opened up. Of course, it's not easy initially, leaving another state to live in São Paulo, "the big city." I had many experiences that I am grateful for because they helped me mature a lot, and this, in turn, opened doors for me to try my hand at an international modeling career. São Paulo is undoubtedly the place I'll always be.
- Jewels in Clothing: Elevating Fashion with Embellishments
Art created to illustrate gemstones and jewelry in outfits In the ever-evolving world of fashion, accessories have taken center stage, transforming garments into works of art. From delicate body chains to intricate gemstone embroidery and even the classic elegance of brooches, these embellishments are injecting an extra dose of charm into the realm of clothing and style. Photo disclosure Pinterest Gone are the days when clothes were merely functional; now, they serve as canvases for creative expression. The need for something more has reached the fashion industry, giving rise to a new era of sophistication. Body chains, with their graceful drapes and subtle shimmer, add a touch of allure to any outfit. These accessories not only accentuate the curves of the body but also elevate the overall aesthetic of the ensemble. Photo disclosure Pinterest Embellishments like gemstone embroidery have become the hallmark of couture, turning ordinary fabrics into luxurious masterpieces. The meticulous craftsmanship involved in adorning clothing with precious stones creates a visual spectacle that captivates onlookers. Each piece tells a story of opulence and refinement, redefining the boundaries of traditional fashion. Photo disclosure Pinterest Brooches, once considered vintage, are experiencing a revival in the contemporary fashion scene. No longer confined to lapels, these ornate pins find their way onto dresses, scarves, and even hats, adding a nostalgic yet timeless charm to modern looks. The versatility of brooches allows fashion enthusiasts to experiment with different placements, creating a personalized style statement. Photo disclosure Skims - Photo: @buntitled As fashion continues to evolve, the integration of jewelry into clothing serves as a testament to the industry's commitment to innovation. The fusion of accessories with garments not only enhances their visual appeal but also invites individuals to explore and experiment with their personal style. The result? A fashion landscape that embraces the marriage of elegance and individuality, where every piece of clothing becomes a canvas for self-expression. Photo disclosure Pinterest
- Alessandra Batista: Own Shine in the "STARS" Edition of Hooks Magazine
"STARS" COVER EDITION - NOVEMBER ISSUE Photos: @joaocassioph Makeup: @claudiarosinelli Hair: @janacardosobeauty Design Director: @mathlopes Welcome to the "STARS" edition of Hooks Magazine , where the shining star of the moment is the incredible Alessandra Batista ! This 29 year old Brazilian has not only captured our hearts but is also making waves in the fashion scene with her authentic style. Who is Alessandra? Besides being a model and digital influencer, she is an entrepreneur, blending charm and strategy with a background in Advertising and Marketing. In her journey, Alessandra shone on "Legendários," a TV show that had her as a stage assistant for six years, adding her unique charm to interactive segments. Later, she ventured into a vibrant experience as a dancer on "Faustão," another renowned Brazilian television program . With over 800 thousand followers on Instagram, Alessandra shares her life in a real and inspiring way. Among lively workouts, captivating travels, and everyday moments, she has gained the trust and affection of a true legion of fans. Certified as a TV and cinema presenter, personal stylist, she brings an incredible energy of a modern woman, balancing her journey with grace and determination. Check out an exclusive interview with Alessandra Batista: 1. How did your television career start, acting as a stage assistant on the Legendários show and later as a dancer on the Faustão show? I worked as a model, but I always liked being in front of a camera since I was little. One day, the production team from Record contacted me through Facebook and invited me to audition for the Legendários show. I passed the audition and worked for 6 years, from the beginning to the end of the program. On Legendários, I acted as a stage assistant, participating in interactive segments with the artists. When the show ended, I was a bit sad, but I understood that cycles come to an end. As a child, I always loved to dance, attracted attention at parties, but my parents couldn't put me in ballet. I did various dance-related jobs, such as fairs and performances at parties, rodeos, among others. I was invited to dance at the Oscar party; my teacher was a choreographer for Faustão, which led me to audition for Globo. Even though I wasn't a professional dancer, I passed the audition and, after obtaining my professional registration, fulfilled my dream of being on the show. 2. How do you balance your roles as a model, digital influencer, and certified professional in various areas, such as TV and cinema presenter, personal stylist, and dancer? I am imperative and always seeking to learn something new. While working on "Domingão do Faustão" tv show, I received a proposal to work on television program "Zorra Total". I decided to enhance my skills by taking courses in TV and cinema acting, as well as presentation. Although the job at "Zorr"a didn't happen due to a scam, the course was valuable for my career. Next, I took a personal stylist course, which contributed to photoshoots and my everyday life. 3. Can you share a bit about your education in Advertising and Marketing and how these knowledge contribute to your presence on social media? My college experience was a significant challenge; I paid for tuition on my own and faced prejudice. Graduated in Advertising and Marketing, during my thesis, I experienced discrimination from classmates. I worked to pay for college, but it didn't affect my commitment to the group. I studied hard, presented my thesis, and overcame the obstacles. 4. How did you build and maintain the trust of over 800,000 followers on Instagram? What aspects of your routine do you believe resonate most with your audience? I gained most of my followers when I entered television. With the help of my marketing degree, I promoted brands and delivered results for advertisers. Currently, I share my healthy lifestyle, fashion tips, and beauty advice. 5. Faced with the diversity of activities you perform, how do you balance your workout routine, entrepreneurship, travel, work, and daily life? What are the challenges and rewards of maintaining this balance? I see the diversity of activities as an essential choreography. I establish harmony between workouts, travel, work, and my daily life with organization and prioritization. The challenges are constant, but the reward lies in personal growth, experiencing different things, and finding pleasure in balance amid the hustle.
- Lança Perfume Unveils the Radiant Splendor of High Summer '24 with Mariana Weickert
Lança Perfume sets the stage for a dazzling High Summer '24 with a campaign featuring the captivating presenter and model, Mariana Weickert. Photos Courtesy Lança Perfume The collection breathes in the freshness, joy, and intense luminosity of the season. Solar nuances paint a picture of a collection that embraces light, color, and exuberance. Drawing inspiration from the enchanting aesthetics of Morocco, the prints and embroideries bear the imprint of its architecture and culture. Prints like Marrocco Rug, with handmade embroidery reminiscent of ancient Moroccan tapestries, and Scarf Print, showcasing the aesthetics of scarves in Denim Blue and Stone Blu hues, adorn garments with uncomplicated and fluid shapes, including pieces in denim. Turquoise takes center stage in patterns and customizations, appearing in buttons and belt loops that highlight the stone. Micro-embroideries of typical Moroccan florals in sequins bring a desert boho aesthetic that gains sophistication through fluid silhouettes and a strong retro appeal, featuring lace, florals, and vintage pastels. The color palette takes a journey through various tones. Pollen Yellow emerges as the highlight of the season, a solar shade that promises to assert itself in the coming seasons, even daring to make a bold composition with Malva Purple. Pink, an iconic color for LP, appears in Bubble Pink, a bubblegum pink that embodies the essence of summer, and Yogurt Pink with gemstone applications. Earthy tones make an appearance this season with Pumpkin, a burnt orange that complements easy summer shapes like short-sleeved linen and viscose blazers and sleep dresses. The classic Black & White emerges in bicolor and maximalist pieces with iconic necklines. The glamorous aesthetic of the collection introduces empowered silhouettes in dresses full of personality. The splendor of gold, whether in materials or in customization with golden metals and 3D metallic flowers, takes center stage in High Summer. The texture of lamé jersey defines ultra-feminine silhouettes, with special emphasis on the mini dress with a structured bust, exuding extreme exuberance. Get ready to shine in the brilliance of Lança Perfume's High Summer '24 collection!
- Margot Robbie Shines in Ana Khouri's Jewelry at Variety Power Of Women Event
Photos disclosure press Index On the glamorous night of the Variety Power Of Women event held at Mother Wolf in Los Angeles, California, the talented actress Margot Robbie not only captivated the spotlight with her extraordinary performance but also through the elegant choice of her jewelry. Styled by Andrew Mukamal, Robbie showcased impeccable style by incorporating exclusive pieces from renowned jewelry designer Ana Khouri. The highlight of the evening was the stunning Green Tourmaline Diamond Phillipa Ear Cuff, adorning the actress's ear with contemporary elegance. Perfectly complementing this, the Diamond Phillipa Ring with Diamonds wrapped around her fingers, adding a touch of sparkle and sophistication to her already impressive presence. Ana Khouri's creations not only enhanced Margot Robbie's beauty but also echoed the actress's commitment to conscious glamour. The showcased jewelry is known not only for its breathtaking beauty but also for being ethically produced, reflecting values shared by both Robbie and Khouri.
- What you need to know about: MET GALA 2024
Photos disclosure Internet Get ready for the most glamorous fashion event, the Met Gala 2024, promising to surprise and enchant. Following the 2023 edition honoring Karl Lagerfeld, this year's focus appears less controversial, creating even more anticipation among fashion enthusiasts. The theme "Sleeping Beauties: Reawakening Fashion" will take center stage, celebrating the opening of the spring 2024 exhibition at the Costume Institute of the Metropolitan Museum of Art. Met CEO Max Hollein emphasizes that the innovative exhibition will push the boundaries of imagination, offering a unique experience with 50 historical costumes, including Charles Frederick Worth's stunning 1877 dress. The mystery surrounding the Met Gala persists, with strict rules prohibiting phones and social media. However, we anticipate a night filled with glamour, featuring a prominent figure on stage and an exclusive dinner. Mark your calendars: Met Gala 2024 is set for Monday, May 6, 2024. As for co-chairs and hosts, suspense remains, following last year's exceptional lineup of Dua Lipa, Michaela Coel, Penélope Cruz, and Roger Federer. The big question mark hangs over the guest list, but expect a constellation of stars like Rihanna, Kim Kardashian, Florence Pugh, Doja Cat, Cardi B, and Lil Nas X, all rightfully recognized in our list of best-dressed from the previous year. Anticipate eagerly the grandeur and elegance that Met Gala 2024 has in store!
- BILLIE EILISH SHINES IN GUCCI'S SUSTAINABLE HANDBAG CAMPAIGN
Billie Eilish stars in Gucci campaing - photo disclosure In a groundbreaking collaboration, Billie Eilish takes center stage as the featured artist in Gucci's latest campaign, showcasing the iconic Horsebit 1955 handbag. What makes this launch truly exceptional is the bag's transformation into Demetra, a cruelty-free material crafted from over 75% plant-based and renewable resources, marking a significant stride in sustainability. This avant-garde release, born from a two-year research endeavor by the Italian fashion house, not only embraces animal-free alternatives but also introduces a refreshed, asymmetrical silhouette to the classic design. Billie Eilish stars in Gucci campaing - photo disclosure As the face of this eco-conscious venture, Billie Eilish effortlessly embodies the bag's ethos, harmonizing quality, softness, and longevity. The fusion of her distinctive style with Gucci's commitment to sustainable luxury creates a visual narrative that transcends fashion norms. In tandem with the launch, Gucci has made a generous donation to Support+Feed, a non-profit organization founded in 2020 by Maggie Baird. Dedicated to combating the climate crisis and food insecurity, Support+Feed strives for an equitable, plant-based food system. This philanthropic gesture adds a meaningful layer to the campaign, emphasizing the brand's dedication not only to style but also to social and environmental responsibility. Gucci's bold move towards sustainability, coupled with Billie Eilish's influential presence, marks a turning point in the intersection of fashion, ethics, and environmental consciousness. The iconic Horsebit 1955 handbag in Demetra stands not just as a fashion statement but as a symbol of progress towards a more compassionate and sustainable future.
- Mariah Fernandez: An International Journey in the Rhythms of Fashion and Music
“FRANCE” COVER EDITION - NOVEMBER ISSUE Photos: @glauberbassi Makeup: @beautybyoliveirabruno Production: @milenavitoriaff Design Director: @mathlopes In the bustling intersection of fashion and music, Mariah Fernandez emerges as the face of our "FRANCE" edition in the November issue of Hooks Magazine International . Hailing from Minas Gerais, Brazil, her journey weaves from a tranquil town to the vibrant hubs of São Paulo and Paris, crafting a narrative rich in resilience and cultural influences. Raised in a modest family, Mariah overcame obstacles to exchange the quiet life of Minas for the bustling streets of Paris at the age of 19. Initially drawn to a career in hairstyling, she stumbled upon the world of fashion, embarking on a successful trajectory across the fashion capitals. Her cultural identity shapes her work, standing out on every runway and DJ studio. Beyond modeling, Mariah ventures into music, aspiring to become a specialized DJ in techno house. Rooted in her passion for electronic music, this foray positions her at the heart of a vibrant and promising scene. Her journey in fashion and music converges in a quest for genuine expression, establishing her as an icon in gay nightlife. Balancing her international presence between São Paulo and Paris, Mariah envisions a future marked by continual refinement and valuable connections. This duality of fashion and music serves as the stage where she continues to harmonize her path to success. We conducted an interview with Mariah, which you can read below: 1. How was the transition from a small town in the interior of Minas Gerais to the bustling cities of São Paulo and Paris, considering your modeling career? My childhood was a phase filled with challenges; hailing from a family with modest financial conditions, I faced obstacles to complete my studies. However, the desire to grow and evolve has always been a driving force in my life. At the age of 19, the opportunity arose to leave the interior of Minas and embark for Paris. Initially focused on a hairstyling career, I worked for a few months in the city. It was in this context that I encountered the fascinating universe of fashion, a discovery that not only enchanted me but also became the stage where I remain to this day. 2. Can you share a bit about your journey in the world of fashion and how your cultural identity influences your work? My journey is truly intense, a constant alternation between the cities of Paris, Milan, and New York every week. This bustling dynamic reflects directly in my work, and it's fascinating to perceive how my cultural identity exerts a significant influence, providing the opportunity to stand out in each experience. 3. Besides being a successful model, we know you're dedicated to becoming a specialized DJ in techno house rhythms. What inspired you to take this path? The inspiration to become a DJ has deep roots in my passion for electronic music and the festive atmosphere. The interaction with many famous friends in the field certainly contributed to solidifying this decision, making it an exciting journey full of possibilities. 4. How do you balance the hectic life between modeling and the DJ decks? Is there any connection between your career as a model and your aspirations in music? The connection between electronic beats on the runways and my sense of empowerment is indescribable. This unique atmosphere serves as a constant source of inspiration, propelling my work and my quest for authentic expression. 5. How does it feel to be a notable presence in gay clubs, and how does it impact your approach as a DJ? My dedication to becoming an iconic DJ is focused on gaining recognition in the best gay clubs. I genuinely believe that these venues offer the ideal setting for authentic fun and celebrating the rich diversity that surrounds us. At this moment, I'm immersed in the necessary studies to achieve this ambitious goal. 6. What are your future plans, both in fashion and music, considering your duality between São Paulo and Paris? Looking ahead, I envision a path of continuous improvement through studies, actively involved in creating valuable connections. These connections are crucial to opening doors and providing opportunities that drive my daily growth, allowing for consistent and meaningful evolution in both fashion and music.
- Lenny Niemeyer launches Cruise Collection 24
The Creative Director follows her inspiration script for the summer/24 collection and unveils the next destination of the Cruise Collection. PHOTOGRAPHER: PEDRO LORETO Lenny Niemeyer drew inspiration for the summer/24 collection from the Brazilian cities she embraced throughout her life. Following this inspiration, she unveils her Cruise Collection. "For High Summer, we return to the starting point that guided the entire collection: Rio de Janeiro. The Cruise features beachwear with sophisticated accessories, classic models that enhance the woman's body and transition seamlessly from morning to night, lightweight tailoring, and comfortable, timeless clothing," says the creative director. MODEL: YANA TRUFANOVA PHOTOGRAPHER: PEDRO LORETO MAKEUP ARTIST: ZECA MAGALHÃES STYLIST: TAMIRES RIBEIRO VIDEOGRAPHER: VITOR MAGALHÃES The main source of inspiration and great passion for Lenny, the chic resort that inhabits our dreams, has been translated into vibrant colors and original prints. "When I travel, I like to return during the day to arrive with a view of Guanabara Bay and the entire topography of the city; it's one of the most beautiful I've ever seen in my life. One place to explore is the Burle Marx Site; besides being a delightful outing, the botanical collection is a must-see," says Lenny.
- "The Hunger Games: The Ballad of Songbirds & Snakes" Sparks a Stunning Eiffel Tower Transformation
As the premiere of "The Hunger Games: The Ballad of Songbirds & Snakes" draws near, the Eiffel Tower received a distinctly striking makeover. Adorned with the symbols of the tale—a bird and a snake—the iconic Parisian landmark captured attention across social media. However, it's worth noting that the actual tower wasn't embellished with these creatures; the scene was crafted through artificial intelligence to promote the upcoming film inspired by Suzanne Collins' work. #TheHungerGames: The Ballad of Songbirds & Snakes - only in theaters & IMAX Friday.
- The Hunger Games Unveiling: Hunter Schafer Stuns in Unique Schiaparelli Dress at European Premiere!
Hunter Schafer - Photos disclosure Instagram @schiaparelli This Friday, let the Games begin. Get tickets now for #TheHungerGames: The Ballad of Songbirds & Snakes - only in theaters & IMAX Friday. To celebrate this grand debut, we brought the most fashionable actress in a unique dress for the movie premiere! Hunter Schafer wore the FW23 Haute Couture crocheted puzzle dress with a hand-painted trompe l’oeil body, embellished with rhinestones, designed by Daniel Roseberry to the European premiere of her latest movie ”The Hunger Games: The Ballad of Songbirds & Snakes”. #Schiaparelli #HunterSchafer












