Photographer: William E Wright @williamewright
Hair Stylist: Alex Brownsell @alexbrownsell
Exploring the vibrant intersection between youth culture and innovative beauty, the collaboration between @heavn, the youthful and daring brand from @marcjacobs, and @bleachlondon, the iconic British cosmetics label, has given rise to an exciting new endeavor. Together, they have created a line of hair dyes that challenge the boundaries of authenticity and self-expression. Through the lens of photographer William E. Wright, the stunning transformations of six models are captured as they delve into the universe of these bold hair colors - from pink-streaked locks with hints of green, to shaved heads adorned with stars and hearts, and multicolored dreads exuding a rebellious charm.
The philosophy of Heaven by Marc Jacobs embodies the fearless spirit of Generation Z's mindset, residing at the core of the brand. After a high school-inspired venture with Blumarine, Heaven by Marc Jacobs joins forces with the visionary Bleach London to offer a series of eccentric transformations inspired by punk, resonating with individuals across all spectrums.
Bleach London, renowned for its diverse salons scattered across the streets of the British capital, has become synonymous with hair dyeing techniques that appeal to young hair enthusiasts. This partnership with Heaven by Marc Jacobs takes their grunge roots to a new level, combining their mutual passion for nostalgic boldness.
The exclusive collection of hair dyes is an invitation to embrace your unique style, encouraging you to experience unforgettable semi-permanent shades. Crafted from a vegan formula that safeguards hair from processing damage, these dyes are more than mere colors - they are statements. Envision adopting the striking "Metallic Pink," the radiant "Luminous Green," or the vibrant "Rusty Vibrant Red." It's a transformative experience that enables you to redefine your look while embracing a sense of individuality that knows no bounds.
Credits Production - Photos disclosure Internet (instagram @bleachlondon)
Photographer: William E Wright @williamewright
Hair Stylist: Alex Brownsell @alexbrownsell
Hair assistants:
Marie @capucinemariecapucine
Paige @paigehammy
Jadah @jadahdale
Linnea @linneanordberg
Ronke @ronke.olaibit
Mee @mee.hair.makeup
Digi Op: Grzegorz @grzegorz_stefanski
Lighting assistant: Peter @beterputterworth
Styling assistant: @alananewton_
Make up assistant: Sakura @sakurakanaoka_mua
Nails assistant: Abena @abena_lopez_nails
Stylist: Hannah HRH @hrh.officially
MUA: Lauren Reynolds @laurenfreynolds
Nail artist: @laurenmichellepires
Casting Director: Troy Casting @troycasting
Models:
Teddy: @theodoraspells
Jacqueline: @captinigeria
Lulu: @LuluCresantia
Asher: @asherzabraham
Cameron: @cpjukes
Martha: @martha_horner
Creative/Special thanks to:
Ava @avanope
Emma @emmahopeall
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