top of page
HooksLogo.png

Search this site

1179 results found with an empty search

  • Boston hosts the largest gathering of cleaning industry entrepreneurs in the United States

    Boston was the setting last Saturday, the 17th, for one of the most relevant events of the year for the cleaning industry in the United States. The gathering brought together entrepreneurs, investors, and professionals from the cleaning business, with a focus on strategies and company structuring capable of reaching multimillion-dollar levels. Photo Disclosure Press Conceived and produced by Núbia Gonçalves, CEO of Pink Cleaning, the event presented the key pillars that transform a cleaning business into a highly profitable company, going far beyond basic operations and addressing topics such as brand positioning, management, scale, leadership, and service professionalization. “This event was created with the purpose of showing that the cleaning market goes far beyond execution. When there is strategic vision, professional management, and the right positioning, the cleaning business becomes a solid, scalable, multimillion-dollar company. Our goal here in Boston is to guide entrepreneurs to this next level,” says Núbia Gonçalves, CEO of Pink Cleaning. Photo Disclosure Press Beyond the strategic content, the event also featured the presence of well-known figures among the Brazilian audience. Highlights included influencer Matheus Lucas and Lucas Faxineiro, who shared their experiences and behind-the-scenes insights into their entrepreneurial routines, reinforcing the importance of discipline, consistency, and long-term vision in business growth. Photo Disclosure Press The event established Boston as one of the emerging hubs of Brazilian entrepreneurship in the United States and reinforced Pink Cleaning’s leadership as a reference in the sector, demonstrating that the cleaning market can evolve into a solid, multimillion-dollar business.

  • Multi Styler Be Emotion – Professional multifunctional styling: endless possibilities for your look, with salon-quality results!

    Transforming your look shouldn’t be complicated or out of reach. We believe every woman deserves to have the power to create, change, and surprise through her own image — without depending on anyone. Photo Courtesy POLISHOP Multi Styler Be Emotion emerges as a professional styling ally that brings Brazilian women all the versatility and technology of premium styling tools: it dries, straightens, shapes, curls, and creates beach waves. With superior performance and multiple functionalities, it is a complete system that transforms your look with results worthy of the best beauty salons. 8 versatile styling solutions Photo Courtesy POLISHOP A complete styling system with endless possibilities. It dries, straightens, shapes, curls, and creates beach waves. Every style you want, right at your fingertips, with professional results. Straight today and wavy tomorrow? Just change the attachment and you’re ready to go. Dual curling styler Video Courtesy POLISHOP You know those perfect curls you dream of having? With Multi Styler, you can achieve them — and you’ll love both the results and the ease. There are two attachments that wrap the hair to the right and left, creating and setting curls thanks to Coanda technology. Just bring the strand close and it forms defined curls effortlessly, in seconds. It’s the style you’ve been looking for, with the practicality you needed. Different brushes for every situation We know you’re unique. But your style doesn’t have to be the same every day. That’s why Multi Styler comes with different brushes for every situation. Photo Courtesy POLISHOP The Large Oval Brush is perfect for even heat distribution, straightening with every pass and reducing frizz, while adding volume and movement thanks to optimal airflow. The Medium Oval Brush allows you to create soft-finish waves or perfectly straight styles, designed for uniform shaping of the hair without sacrificing volume. With the Paddle Brush, you get extra tension while straightening, smoothing the hair and adding shine at the same time. For drying and detangling, Multi Styler features a straight-bristle brush that transforms your look as easily as combing your hair. And speaking of ease, the vented round brush shapes hair, bangs, and ends with total precision. Dry, flawless curls Photo Courtesy POLISHOP For curly hair, special care! Multi Styler features a diffuser that dries wavy and curly hair more naturally, preserving your look with total practicality. And for those who prefer a more concentrated airflow, the concentrator nozzle is ideal for drying, styling, and blow-drying the hair. Cares for your hair while you style Less frizz. More shine! Photo Courtesy POLISHOP Thanks to its exclusive ionic generator, which neutralizes positive ions, Multi Styler seals the cuticles, eliminates frizz, and delivers much more shine to the hair. It features 3 intelligent temperature settings that dry and style without damaging the hair: Blue – cool air: ideal for finishing and setting; Yellow – natural temperature: for gentle styling; Red – hot air: for fast drying and intense styling. Everyday practicality With 1400 watts of power, it delivers professional results in less time and with much greater ease — without the need to go to the salon. Its compact design with a foldable top makes it lightweight and easy to take anywhere. Just a simple twist and it transforms from a hair dryer into a multifunctional styler. Photo Courtesy POLISHOP Proven durability Multi Styler features an innovative self-cleaning system with reverse airflow that removes dirt from the motor, extending the product’s lifespan. You get a safe investment that stays with you day after day, maintaining the same performance over time. Plus, it comes with a 1-year warranty for total peace of mind. Unleash your creativity with Multi Styler Be Emotion, the multifunctional styling system that combines advanced ionic technology with multiple styling solutions to deliver endless possibilities with salon-quality results. All of this with a 1-year warranty and the quality of an exclusive Polishop innovation! Photo Courtesy POLISHOP Key Benefits Versatility and Possibilities ● 2 functions and 8 attachments: every style you can imagine, whenever and however you want ● Dual curling styler: wraps, shapes, and sets curls thanks to the Coanda effect ● Transform your look every day – beach waves, defined curls, or perfectly straight hair, the choice is yours ● Freedom to reinvent your style whenever you wish, with no limits to your creativity Professional Quality ● Flawless, salon-quality results in the comfort of your home, every day ● Advanced ionic technology that protects your hair while styling ● Premium performance – stunning hair with a professional finish Practicality and Time Savings ● Complete styling in minutes – 1400W of power for fast, precise results ● Intelligent design that simplifies your routine and adapts to your space ● All-in-one solution: eliminates the need for multiple devices – everything you need in a single tool Autonomy and Independence ● Be your own hair stylist and achieve incredible looks without depending on anyone ● The power of transformation in your hands, anytime, anywhere (perfect for travel and events) Everything You Wanted, Without Spending a Fortune ● A smart investment that replaces a hair dryer, styler, flat iron, curling iron, and brushes — plus frequent salon visits ● Accessible premium technology that delivers outstanding results ● Quality, durability, and a 1-year warranty for total peace of mind

  • Hilary Duff Reclaims Her Pop Narrative with “Roommates” — Intimate, Grown, and Unapologetically Honest

    Photo Disclosure - AARON IDELSON After more than a decade away from the music scene, Hilary Duff makes a striking and emotionally grounded return with “Roommates,” her new single released on January 16, 2026. The track is the second preview of her upcoming album, Luck… or Something, set to arrive on February 20, 2026, via Atlantic Records — and it marks a new chapter for an artist unafraid to let her adult reality shape her sound. Far from the polished teen-pop image that once defined her early career, Duff now leans into vulnerability, desire, and the quiet frustrations of grown-up life. A Song About Love After the Honeymoon Phase Vídeo Disclosure Hilary Instagram Co-written by Hilary Duff alongside her husband, producer and songwriter Matthew Koma, “Roommates” explores the emotional distance that can surface in long-term relationships when routine replaces spontaneity. Built on sleek pop production with introspective undertones, the song feels deeply personal — almost conversational. “‘Roommates’ is a song about when life is just… life-ing,” Duff explained. “It’s that longing for a wilder, freer time — before days get swallowed by school drop-offs, budgeting talks, grocery lists, and self-doubt. It’s about wanting to find your rhythm again, your person again, yourself again.” The honesty in her words is mirrored in the track’s lyrics, which capture the emotional push and pull between comfort and desire, stability and escape. It’s pop music grown up — reflective, sensual, and emotionally aware. The Music Video: Nostalgia Meets Emotional Release Directed by Matty Peacock, the official music video for “Roommates” transforms the song’s emotional tension into a visual narrative. Set largely in domestic spaces, Duff appears moving through moments of isolation and quiet reflection, reinforcing the feeling of emotional disconnect. As the video progresses, rain becomes a central metaphor — an intentional nod to her iconic 2003 video “Come Clean.” But here, the symbolism feels evolved. The rain is no longer about teenage confusion; it represents emotional overflow, memory, and release. The final scene, where walls quite literally come down to reveal open space, suggests liberation — a visual metaphor for reclaiming agency, voice, and desire. A Confident Return, On Her Own Terms “Roommates” follows “Mature,” the album’s lead single released in late 2025, which marked Duff’s first musical release in over ten years. Together, the tracks frame Luck… or Something as a deeply autobiographical body of work — one rooted in self-awareness rather than reinvention for shock value. Rather than chasing trends, Duff positions herself exactly where she is: a woman balancing creativity, love, motherhood, and identity — and allowing that complexity to shape her art. For Hilary Duff, this comeback isn’t about reclaiming past glory — it’s about telling the truth, finally, in her own voice.

  • Beyond the Atmosphere: NASA’s Jeanette Epps Reveals the Secrets of Human Connection and High-Stakes Teamwork in the World’s Most Extreme Environments

    Photo Disclosure What does it truly take to live and work where the margin for error is zero? For Dr. Jeanette Epps, a NASA astronaut, aerospace engineer, and former CIA technical intelligence officer, the answer isn’t just found in technical manuals; it is found in the strength of human connection. After spending 235 days aboard the International Space Station (ISS), Jeanette Epps is sharing the orbital perspective on teamwork, resilience, and the art of staying comfortable being slightly uncomfortable. Photo Disclosure Epps’ journey to the stars began on Kennedy Street in Syracuse, New York, but her preparation for the ISS took her to the depths of the Earth. From living underwater for nine days during NASA’s NEEMO mission to spending five days in the treacherous cave systems of Slovenia, she has mastered the psychological and physical demands of extreme isolation. Photo Disclosure "You learn a lot about yourself in these trials," Jeanette notes, reflecting on her time submerged 50 feet underwater at two and a half times atmospheric pressure. "How do you help your crewmate or teammate? How do you stay calm and safe? It’s about building the muscle memory for the emergency of the day". In an interview, Epps described the surreal transition to weightlessness, comparing it to the neutral buoyancy of scuba diving. Yet, beyond the physical sensations, she emphasizes the profound shift in perspective–the overview effect–that comes from seeing a borderless Earth. "Every time I looked out the window, I thought: We are not taking care of each other," she recalls . "We really need to be good to our fellow humankind". Photo Disclosure As the space sector moves toward a trillion-dollar industry with the Artemis program and commercial flight, Dr. Epps views the Moon as an essential "engineering test bed" for Mars. However, she maintains that the most critical lesson for any mission, whether in orbit or in a boardroom, is that no one makes it to orbit alone. Jeanette Epps is now available for keynote addresses and interactive workshops, where she distills these high-stakes lessons into actionable strategies for leadership, grit, and collective success. Her mission remains clear: to ignite curiosity and demonstrate that through unity, we can reach beyond any boundary.

  • AHSA Music: where history, excellence and purpose meet

    AHSA Music emerges as an unprecedented force in the Brazilian gospel market: the union of the creativity of one of the most influential communicators in national media, the experience of one of the greatest producers in Brazilian music, and the strategic vision of an investor focused on management, expansion, and professionalization. More than a production company, AHSA Music is born as a movement. A meeting point between art, technique, vision, purpose, and innovation. Alex Passos: strong communication, authenticity, and a trajectory that became a brand Alex Passos built his story as a communicator, host, and content creator whose work has shaped generations. Recognized for his authenticity and his direct, transparent, no-filter style, Alex has always been seen as a voice that provokes, moves people, and brings new perspectives. Many times, he was considered outside the curve within his own field for refusing to follow established patterns. His trajectory gained strength with the program Balaio , which became a phenomenon and gave rise to the name that accompanies many of his projects. After that, Alex hosted high-impact television and radio programs, including a quiz show and later Sexta Básica , a vibrant format with a live band, debates, guests, audience participation, and an energy that connected millions, evoking the atmosphere of classic large-scale variety shows. Alex was also involved in movements that became cultural milestones, such as the beginning of the Preto no Branco project, as well as music releases and content that grew under his innovative perspective. In the digital space, he leads a podcast that blends behind-the-scenes insights, candid conversations, and worldview, always carrying the hallmark of his career: communication that truly connects people. At AHSA Music, Alex represents creativity, strong communication, innovative vision, and the courage to do things differently, always adding value and expanding horizons. Marcelo Portuga: experience, technique, and a legacy that transformed Brazilian music Photo Disclosure Press Few professionals have built a track record as solid as Marcelo Portuga’s. His work was decisive in the evolution of the Brazilian recording industry. He stood out as a producer, entrepreneur, artistic manager, and a pioneer of a visual aesthetic that revolutionized the urban music segment in the country. His influence is present in careers that became national phenomena. Portuga was directly involved in the creation, aesthetic direction, and rise of artists who broke barriers, such as Kevinho and other major names in funk and pop. With sharp vision, he helped professionalize niches, launch new talents, build strong visual identities, and establish standards that are now national references. Today, he brings this expertise to the gospel market, raising the technical and artistic level of AHSA. Marcony Cruz: visionary management and a structure built for expansion At the forefront of AHSA Music’s strategic operation, Marcony Cruz represents its business pillar. An investor with a solid trajectory, he brings management, processes, and business vision at an international standard. His role ensures that ideas become real, consistent, and scalable projects. Marcony stands for planning, expansion, security, and professionalization. What AHSA Music represents AHSA Music is born from the combination of three complementary forces: The strong communication and innovative vision of Alex Passos The technical experience and historical legacy of Marcelo Portuga The strategic and structured management of Marcony Cruz This union creates a unique proposition: delivering musical excellence with purpose, valuing art as both expression and a tool for real impact in people’s lives. In its first months, AHSA builds its foundation, strengthens its identity, and introduces the public to the magnitude of its vision. The outlook, however, is much bigger. To innovate, raise standards, and redefine the Brazilian gospel market, always respecting the essence and truth of the music. Purpose To produce music with truth, depth, professionalism, and impact. Mission To elevate the standard of Brazilian gospel music by uniting history, innovation, and excellence. A beautiful story that is only beginning The journey behind AHSA Music sparks expectation for its strength, coherence, and above all, the powerful union of three complementary pillars. AHSA is not born by chance. It is born from experience.From purpose.From legacy.And from the conviction that music transforms lives. And that is exactly what AHSA Music is ready to deliver.

  • Gabriela Lucianno: The Conscious Feminine Redefining Power, Faith, and Identity in the DUBAI Edition of Hooks Magazine

    'DUBAI' EDITION COVER - JANUARY 2026 ISSUE Photographer: Lineker / Hairstylist: Hamza Alhashish / Makeup Artist: Fernet Mazo Dubai is a setting, but also a symbol. Among skyscrapers, quiet luxury, and an energy that blends tradition with the future, Gabriela Lucianno emerges as the embodiment of a new feminine. Strong without rigidity. Spiritual without disconnection. Elegant without effort. As the cover star of the DUBAI edition of Hooks Magazine, she represents a woman who understands that image, purpose, and consciousness move together. Gabriela has built an international career by uniting human development, practical spirituality, and emotional intelligence. A mentor, entrepreneur, and content creator, her work impacts women who seek greater inner clarity, emotional balance, and conscious positioning across all areas of life. Her story does not come from ready-made formulas, but from the careful observation of a recurring pattern. Highly capable, sensitive, and intelligent women who, even so, live below their true potential. Throughout her own journey of self-knowledge, Gabriela realized that when a woman learns to listen to herself, regulate her emotions, and take a clear position, her entire life reorganizes. It was at that point that the path stopped being merely personal and became a collective calling. This vision takes shape in the e-book The Miracle That Lives in You , a work dedicated to strengthening self-esteem, inner confidence, and reconnection with feminine self-worth. For Gabriela, the greatest barrier preventing women from accessing this “miracle” lies in the disconnection between identity and value. For a long time, many were taught to seek validation externally, whether through appearance, performance, or relationships. The shift happens when this logic is reversed and a woman begins to recognize herself as the source of her own value. Living in Dubai and working internationally further expanded this perspective. Exposure to different cultures revealed that, despite external differences, the feminine challenge is universal: balancing ambition, sensitivity, autonomy, and a sense of belonging. For Gabriela, self-knowledge has ceased to be a luxury and has become a global competency. True feminine power lies in the ability to be whole in any context, without needing to fragment oneself in order to fit in. This sense of integrity is also reflected in how she views spirituality. Far from rituals disconnected from reality, Gabriela advocates for a faith applied to everyday life. Alignment of values, clarity of boundaries, and conscious direction form the foundation of sound decisions in relationships, career, and entrepreneurship. Emotional intelligence, in this context, is not merely about feeling, but about choosing with clarity, even under pressure. Beyond mentoring, Gabriela moves naturally within the worlds of entrepreneurship and beauty. She develops projects that connect aesthetics, identity, and premium experiences, understanding image as a form of language. For her, caring for appearance, style, and presence is not superficial. It is strategic communication. When external image aligns with internal identity, it becomes a legitimate tool for inner strengthening and positioning in the world. With an active digital presence, Gabriela shares reflections on faith, conscious routines, personal growth, and lifestyle. Her content does not promise shortcuts; it offers depth. She inspires a community seeking evolution with elegance, truth, and consistency. For the women who follow her journey and wish to align who they are on the inside with the life they manifest on the outside, Gabriela is direct. The first step is developing true self-awareness. Observing patterns, recognizing limits, and understanding what truly matters. From this clarity, choices begin to align, and external life starts to reflect what is already organized internally. Read the full interview: 1. Your journey brings together spirituality, emotional intelligence, and conscious feminine positioning. At what point did you realize this path was not only personal, but also a calling to impact other women? My work was born from observing a recurring pattern: highly capable, sensitive, and intelligent women who, despite all that, live below their true potential. Throughout my own journey of self-knowledge, I realized that when a woman learns to listen to herself, regulate her emotions, and take a clear position, her entire life reorganizes. That was the moment I understood this was not just personal — there was a real, replicable, and necessary impact for other women. 2. In the e-book The Miracle That Lives in You , you talk about self-esteem and reconnection with feminine self-worth. In your view, what is the biggest internal block that prevents women from accessing this “miracle” in everyday life? The greatest block is the disconnection between identity and value. Many women were taught to seek external validation — approval, performance, appearance, relationships — instead of building a solid internal foundation. The “miracle” happens when this logic is reversed, when a woman begins to see herself as the source of her own value, rather than someone who constantly needs to prove it. 3. Living in Dubai and working internationally brings you into contact with different cultures and mindsets. How has this global experience transformed the way you see faith, self-knowledge, and the role of women in the contemporary world? Living in Dubai and working internationally deeply expanded my perception of the feminine. Across different cultures, roles may change, but the challenge remains the same: women trying to balance ambition, sensitivity, autonomy, and a sense of belonging. This experience taught me that self-knowledge is not a luxury — it is a global competency. And that true feminine power lies in the ability to be whole in any context. 4. You advocate for a practical spirituality integrated into modern life. How do you translate faith, emotional balance, and awareness into concrete decisions — whether in relationships, career, or entrepreneurship? For me, it is not about belief systems, but about alignment. When a woman understands her values, her boundaries, and her direction, this naturally guides her relationships, her career, and her business decisions. Emotional intelligence is not just about understanding feelings — it is about knowing how to make aligned choices, even under pressure. This kind of clarity changes everything: who you engage with, what you build, and what you choose to tolerate. 5. Beyond mentoring, you develop projects that connect beauty, aesthetics, and premium experiences. In what way can identity and external image become legitimate tools for inner strengthening and purpose? Image, aesthetics, and presence are languages. When they are aligned with identity, they become powerful tools for expression and positioning. Taking care of appearance, style, and the experience you offer the world is not superficial — it is strategic communication. A woman who sees herself as valuable naturally creates an environment that reflects that. 6. For the women who follow your work and seek to live with more clarity, balance, and truth, what is the essential first step to aligning who you are on the inside with the life that manifests on the outside? The first step is developing real self-awareness. Not in an abstract sense, but in practice: recognizing your patterns, your limits, and what truly matters to you. From there, your choices begin to align with who you are — and external life starts to reflect that clarity. Buy your printed magazine from the 'DUBAI' edition, sent globally by MagCloud:

  • Dr. Seung Lee: Between Science and Strategy, a New Perspective on the Body

    'HEALTH' EDITION COVER - JANUARY 2026 ISSUE Photographer: @mg.fotoefilme / Creative manager: @moniss__ In a landscape where plastic surgery is rapidly advancing amid aesthetic promises and quick fixes, Dr. Seung Lee’s work stands out for an approach grounded in method, science, and strategic vision. A plastic surgeon specializing in body contouring, he has built his practice on the conviction that the body should not be treated as a replicable standard, but as a unique structure shaped by history, biology, and emotional context. His work is guided by evidence-based medicine and the rigorous personalization of each surgical plan. More than achieving striking visual results, the focus is on natural outcomes, safety, and long-term well-being, principles that support a medical practice rooted in ethics and professional responsibility. Born in South Korea and raised in the countryside of Rio de Janeiro, Dr. Seung Lee built his career through an uncommon combination of discipline, long-term vision, and technical precision. His decision to pursue medicine came early, but it was during his training that it became clear his interest was not in emergency hospital care, but in plastic surgery as a tool for structural transformation of the body and self-esteem. Choosing this specialty required a rigorous path. After earning his medical degree from UNIFOA, he completed a residency in General Surgery at the Federal Hospital of Ipanema before securing one of the country’s most competitive positions in Plastic Surgery at the Federal University of Rio de Janeiro. His admission to UFRJ, following a highly demanding selection process marked by strict technical criteria and intense competition, solidified not only a personal goal but also the foundation of a surgical mindset guided by method and excellence. After completing his residency, his career followed a strategic course. The move to São Paulo brought him closer to his family while also expanding his professional scope. At the same time, he pursued international training in South Korea, where he deepened his expertise in facial procedures and minimally invasive techniques, broadening both his aesthetic sensibility and technical approach. The true turning point, however, came with his direct exposure to High-Definition Liposuction. After training with the creator of the technique, Dr. Seung began to focus his practice on high-definition body contouring, incorporating muscle grafting guided by direct visualization, an in-depth study of human anatomy, and technologies designed to enhance precision and safety. Advanced courses in grafting, rib remodeling, and cadaveric anatomy further strengthened an approach centered on absolute control of body structures and risk reduction. This same logic extends to breast and abdominal surgeries. Techniques that minimize scarring, preserve proportions, and restructure musculature are part of a repertoire aimed at delivering consistent and sustainable results, particularly in complex cases such as severe skin laxity or combined procedures. Technology plays a central role in this model. Equipment such as VASER, MicroAire, ultrasonication systems, Piezo, and skin-tightening technologies are used not as aesthetic promises, but as tools to enhance safety, reduce surgical trauma, and support improved recovery. Within this framework, the adoption of Quantum, a technology focused on advanced treatment of skin laxity, reinforces a pioneering stance aligned with responsible innovation. The same line of reasoning guides the structure of his clinic. Its physical expansion mirrors an expanded concept of care. Today, located in a 500-square-meter space in São Paulo, the clinic brings together a multidisciplinary team, physiotherapy, a medical spa, dermatology, and comprehensive patient support. This structure reflects a vision of plastic surgery that goes beyond the surgical act itself and is consolidated as a complete medical experience. More than the accumulation of techniques or technologies, Dr. Seung Lee’s trajectory reveals a clear understanding of plastic surgery as a strategic discipline, where science, planning, and respect for the body’s natural timeline define true success. Below, Dr. Seung Lee speaks about his practice, his choices, and how he views the evolution of plastic surgery today. Contemporary plastic surgery increasingly demands a strategic reading of the body rather than the replication of standardized ideals. How do science and long-term vision guide your surgical planning today? Plastic surgery has moved away from being an exercise in aesthetic repetition and has become a discipline of body interpretation. Today, science and long-term vision work together in my planning. I assess not only the patient’s current anatomy, but also how that body is likely to evolve over time, taking into account aging, weight fluctuations, lifestyle habits, and metabolic context. Surgery must respect biological and structural individuality; otherwise, results become short-lived. The same technique that delivers excellent results in one patient does not guarantee the same level of satisfaction in another body. Planning with science, therefore, means thinking in terms of aesthetic sustainability. The growing use of so-called weight-loss pens has rapidly changed how people relate to their own bodies. From a surgical and physiological standpoint, what are the real impacts of this accelerated weight loss on body structure, and how does it influence aesthetic decisions in the medium and long term? The use of these medications solves one problem, such as excess fat, but creates another: excess skin. Rapid and significant weight loss leads to pronounced and accelerated skin laxity, profoundly altering tissue quality. We see earlier onset of sagging, changes in skin elasticity, and loss of structural support. Skin laxity can be addressed in two ways. In cases of mild and sometimes moderate laxity, technologies such as Quantum combined with Morpheus can deliver excellent results. In more severe cases, surgical lifting with skin excision is the most appropriate option. In a market that often prioritizes immediate results, how do you maintain natural outcomes and long-term well-being as central measures of success in plastic surgery? Natural results are a consequence of medical coherence. In my practice, success is not limited to the “before and after,” but to how that body ages over the years. Keeping well-being as a core criterion requires saying “no” when necessary, educating the patient, and aligning expectations. Surgery should integrate into a patient’s life, not dominate it. The Lipo Lee 360 has become a signature of your work. At what point does a technique stop being just a procedure and begin to reflect a philosophy of practice ? When a technique stops being performed automatically and starts to express a way of thinking about the body. Lipo Lee 360 is not just about removing fat, but about sculpting each muscle group with strategy and precision, while respecting proportions, movement, and functionality. One aspect many professionals fail to fully consider is the impact of fat removal itself. Fat plays an important role in supporting the skin, and once it is removed, that support is automatically reduced. Many overlook this factor, but because I take a more comprehensive view of body contouring as a whole in my Lipo 360 approach, this awareness is one of the reasons our results achieve such high satisfaction rates. Your practice integrates plastic surgery, follow-up with a medical nutrition specialist, and patient education about the body. Why has understanding the individual as a whole become essential to achieving consistent results? Because the body does not function in isolated compartments. Surgery without metabolic, nutritional, and behavioral balance leads to unstable outcomes. When we understand the individual as a whole, we can better prepare the body, reduce risks, improve healing, and extend the longevity of results. Surgery is an event; the body is a continuous process. Technology plays a decisive role in your professional positioning. How does the pioneering use of Quantum enhance surgical outcomes without compromising safety and medical ethics? Technology should amplify the surgeon’s precision, not replace it. Quantum allows for greater thermal control and refined tissue handling, promoting skin retraction and definition while remaining within safe parameters. Being a pioneer does not mean being reckless, but rather having deep mastery of the technology, respecting physiological limits and ethical principles. Safety is non-negotiable. Educating patients to make informed choices is one of the pillars of your work. How do you build autonomy and trust in the doctor–patient relationship in a landscape marked by information overload and unrealistic expectations? Trust is built through transparency. Today, patients arrive with a great deal of information, not all of it accurate. My role is to translate science into clear language, explaining risks, limitations, and realistic possibilities. When patients understand their own bodies, they become active participants in the process. Autonomy is built through knowledge, not promises. The growing demand for Mommy Makeover procedures reveals important shifts in women’s behavior after motherhood. What does this movement say about the body, identity, and the reconstruction of self-esteem? This movement shows that motherhood does not erase female identity. The Mommy Makeover goes beyond aesthetics; it represents a reconnection between a woman and her own body. It is not about erasing the marks of motherhood, but about reconciling the body, self-esteem, and a new stage of life. It is a mature, conscious decision, deeply linked to emotional well-being. Regaining the comfort of wearing the clothes one used before pregnancy is one of the most frequently mentioned aspects. One of the phrases I hear most often in the postoperative period is: “I get emotional when I put on a bikini, look in the mirror, and love myself.” With the introduction of the Lee Face technique, which addresses details not covered by traditional facial lifting, how do you redefine the concept of facial rejuvenation and sophistication in results today? Rejuvenation is not about pulling the skin; it is about intelligent repositioning. Lee Face focuses on strategic points that preserve facial expression, identity, and movement. Sophistication lies in almost imperceptible details, in harmony and naturalness. The best result is the one that does not reveal the surgery, but simply restores vitality. The Preservation Deep Plane technique is currently the most advanced and safest approach when it comes to facial rejuvenation. And finally, what is your voice? What message do you consider essential to share today with those making decisions about their bodies, aesthetics, and plastic surgery? My commitment is to conscious choices. Plastic surgery should be performed with responsibility, science, and purpose. More than transforming bodies, we must preserve identity, health, and long-term aesthetic longevity. That is the kind of medicine I believe in and practice. I chose plastic surgery because it enables profound transformation. It restores body contour and, in many cases, transforms marriages and lives. Purchase your physical copy of the Health edition from the international printer MagCloud below:

  • COSMIC INTENSE: when desire becomes an olfactory signature

    Photo Courtesy Kylie Cosmetics There is something undeniably magnetic about a fragrance that goes beyond scent and turns into pure emotion. COSMIC INTENSE is born from that intimate space — warmer, creamier, and irresistibly more addictive. An evolution of the iconic COSMIC, this new fragrance invites you into a deeper sensory experience designed to wrap the skin in feeling, memory, and allure. Launching on January 21, just in time to define the mood for Valentine’s Day, COSMIC INTENSE arrives as a personal love declaration. First available at KylieCosmetics.com , followed by its debut at Ulta Beauty on January 25, the fragrance reinforces a modern vision of sensuality: elevated, confident, and effortlessly comforting. A composition that warms and envelops Photo Courtesy Kylie Cosmetics From the very first spray, COSMIC INTENSE reveals its luminous intensity. The opening blends the floral delicacy of star jasmine with the vibrant energy of blood orange, creating a bright and seductive first impression. “This fragrance is so close to our hearts. we wanted to take everything you love about the original COSMIC and make it feel warmer, creamier, and even more addictive.” Said Kylie Jenner. Photo Courtesy Kylie Cosmetics At its heart, the fragrance deepens. A golden amber accord unfolds with warmth and sophistication, layered with benzoin, adding a creamy, resinous texture that melts into the skin. This is where COSMIC INTENSE becomes truly intimate — rich, smooth, and undeniably addictive. The base lingers with soft sensuality. Vanilla and a musk accord settle into a lasting trail that feels warm, velvety, and memorable — the kind of scent that stays long after the moment has passed. A fragrance to feel, not just wear COSMIC INTENSE is more than a deeper version of the original; it is an invitation to embrace intensity, presence, and self-expression. Perfect for evening wear, intimate moments, or for those who want to transform the everyday into something extraordinary. Sizes & pricing 30 ml – $54 50 ml – $64 100 ml – $84 Balancing comfort with seduction, familiarity with depth, COSMIC INTENSE emerges as a fragrance for those who understand that perfume is identity — and that intensity is always a statement. ✨

  • 2026 World Cup in the United States: what visitors need to know about the new and stricter U.S. immigration landscape

    Attorney Renata Castro, a global mobility specialist, analyzes the recent visa restrictions and warns about the importance of strategic legal planning ahead of the World Cup. Photo Disclosure Press With the 2026 World Cup approaching, the United States is preparing to receive an unprecedented influx of visitors, but the path to crossing the border has become significantly more complex. Since early 2025, the U.S. immigration system has undergone profound changes that directly affect fans, investors, and families planning to experience the event. Under this new landscape, travel planning now goes far beyond purchasing tickets and booking hotels, requiring close attention to recently tightened entry regulations. Attorney Renata Castro, founder of USA4ALL and a specialist with more than two decades of experience in immigration law, notes that this is a moment of heightened vigilance. According to her, legal practice today extends far beyond filling out forms. It involves anticipating regulatory changes and translating them into clear strategies so that the dream of attending the World Cup is not interrupted at customs. Castro points out that while the event brings an atmosphere of celebration, security requirements have never been higher, including proposed reviews of social media history and elevated financial bonds for specific visa categories. One of the main concerns for travelers is the temporary suspension of certain immigration applications for citizens of multiple nationalities, along with stricter processing of tourist and business visas. Renata Castro emphasizes that her work focuses on simplifying these complex processes, ensuring that investors and fans have the legal certainty needed to move between countries. In her view, immigration law has become an essential pillar of the modern international experience, directly shaping global mobility in a year when the world’s eyes will be on American stadiums. Public support for legal immigration in the United States reached record levels in 2025. However, this social acceptance goes hand in hand with relentless technical scrutiny. For this reason, Castro’s guidance is clear: anticipation is the most effective tool for navigating bureaucratic backlogs and potential barriers. By connecting the law with the real experiences of those seeking global opportunities, the specialist underscores that the success of an international journey in the context of the World Cup now depends, more than ever, on a solid and up-to-date legal strategy.

  • MADONNA X DOLCE&GABBANA The One, The New Intensities

    Photo courtesy by Dolce&Gabbana / Creative Direction by Mert Alas The new global Dolce&Gabbana Beauty campaign for “The One – The New Intensities” marks a powerful and iconic return. Front and center is Madonna, the undisputed protagonist, joined by actor Alberto Guerra in a visual narrative that blends sensuality, power, and reinvention. Together, they shape a cinematic story that feels both timeless and strikingly contemporary. The first images, released unexpectedly on Dolce&Gabbana’s Instagram channel, instantly captured the attention of the global fashion and beauty scene. More than a campaign launch, they signal a new olfactory chapter for a fragrance that, for over twenty years, has embodied modern charisma through the unmistakable lens of the Italian fashion house. Photo courtesy by Dolce&Gabbana / Creative Direction by Mert Alas At the heart of this new era are The One Eau de Parfum Intense, created by perfumer Quentin Bisch, and The One for Men Parfum, crafted by Jean-Christophe Hérault. Both compositions evolve the original signature of The One, “amplifying its magnetism and sensuality through richer, more intense and spicy nuances,” elevating the fragrance into a deeper, more seductive expression. This renewed collaboration feels deeply personal. Madonna’s long-standing relationship with Dolce&Gabbana transcends fashion, rooted in mutual admiration and shared creative values. “Domenico and Stefano are like brothers to me. Doing this campaign felt like a natural extension of our personal and professional relationship.” Photo courtesy by Dolce&Gabbana / Creative Direction by Mert Alas That sense of intimacy is palpable throughout the campaign imagery. The camera captures a woman who is unapologetically powerful, self-aware, and in full command of her presence — a visual language that mirrors Madonna’s own legacy. Photo courtesy by Dolce&Gabbana / Creative Direction by Mert Alas Italian sensuality plays a central role in the aesthetic narrative, portrayed not as an idealized fantasy but as a confident, lived-in elegance. For Madonna, this essence is inseparable from strength and individuality. “I feel Italian women’s beauty comes through their confidence, independence, and effortless style.” Photo courtesy by Dolce&Gabbana / Creative Direction by Mert Alas This philosophy defines The One – The New Intensities: beauty as power, intensity as choice, and sensuality as self-expression. In the silent exchange between Madonna and Alberto Guerra, attraction becomes magnetic, charged with emotion and authority. The fragrance emerges not merely as an accessory, but as an extension of identity. Photo courtesy by Dolce&Gabbana / Creative Direction by Mert Alas Once again, Dolce&Gabbana positions Madonna as a timeless icon — an artist who continuously reinvents herself while remaining unmistakably authentic. The One is more than a perfume; it is an attitude, an aura, a statement. And in this new, intensified chapter, the myth is reborn — bolder, deeper, and more luminous than ever. Photo courtesy by Dolce&Gabbana / Creative Direction by Mert Alas

  • GISELLE DIAS: The Sensitive Intelligence Behind Images That Build Brands

    'FASHION' COVER EDITION - JANUARY 2026 ISSUE Photography: Nadia Reis -  @eunadiareis / Beauty: @Igordantasbeauty / Retoucher: @caetanoweissmann / 3D Artist: @trevosow / Creative direction: @gigdias / Press Office: @kaiocezzar_ In the contemporary creative industry, where image and discourse multiply at maximum speed, few professionals manage to sustain something increasingly rare: coherence between aesthetics, strategy and thought. Giselle Dias is one of these exceptions. A creative director, photographer and founder of GIGStudios, she has established herself as one of the most compelling names of a new generation that understands creativity not as ornament, but as a system. With more than a decade of experience in the market, Giselle has led projects for brands such as Dior, Miu Miu, Vivara and Julio Okubo, in addition to collaborating with artists and companies that move between fashion, beauty and lifestyle. In all of them, there is a clear common thread: the image never stands alone. It comes accompanied by intention, positioning and narrative. “At the beginning of my career, aesthetics came first, almost as an end in itself. Over time, I understood that within advertising, art needs to function in the real world,” she reflects. This shift in perspective happened as Giselle immersed herself more deeply in brand logic, briefings and business objectives. The understanding that beauty without strategy is ephemeral, and that strategy without aesthetics loses power, redefined her approach to creative direction. “A strong aesthetic enhances strategy, and a well-defined strategy gives meaning and longevity to an image.” Creativity as structure, not finish By observing the transformation of major fashion houses and global brands over recent years, Giselle is unequivocal: creativity has ceased to be the final element of the process and has become a central part of value creation. “Before, storytelling was almost a campaign accessory. Today, it is an asset. Audiences want to understand where a brand comes from, why it exists and what it represents in the world.” This new, more conscious and fragmented form of consumption demands honest narratives, culturally connected and aligned with the present moment. Trends alone are no longer enough to sustain relevance. It is precisely at this point that GIGStudios was born, an agency founded by Giselle with the purpose of uniting marketing and aesthetic sensibility. More than visually striking campaigns, the studio builds universes. “There is no longer room for generic communication. Relevant brands are those that know who they are, who they speak to and what they stand for.” At GIG, aesthetics are the result of a deep understanding of brand, never an isolated starting point. When branding begins with one’s own name In recent years, Giselle has also taken on an increasingly strategic role in the digital environment. Her Instagram content, divided between the segments “Let’s Talk About It?” and “Want an Honest Opinion?”, reveals a dimension that goes beyond her portfolio: that of a critical, informed and culturally aware communicator. “For a long time, my Instagram functioned only as a portfolio. But I realized that branding is narrative, it is presence.” Inspired by the movement of creator CEOs, Giselle decided to apply to herself what she has always advocated for her clients: clear positioning, a distinct voice and authenticity. “It’s not about pleasing everyone. Being critical, transparent and owning a point of view builds trust, and today trust is one of the most valuable assets in personal branding.” Information and opinion walk side by side because they reflect who she is. And it is precisely this combination that generates identification and community. Between visual impact and emotional connection In a market saturated with visual stimuli, Giselle points out that the greatest challenge is not capturing attention, but sustaining it. “Visual impact is important, but emotional connection requires depth. When an image exists without strategy, it tends to be fleeting.” For her, campaigns that truly work are those that respect the intelligence of the audience and engage with real emotions. Less noise, more intention. Less gratuitous excess, more meaning. The future: technology with soul When looking to the future of fashion and branding, Giselle identifies clear movements: radical authenticity, communities and the construction of proprietary universes. Brands stop speaking to everyone and begin speaking deeply to those who truly matter. There is also an evident tension between technology and human sensibility, especially with the advance of artificial intelligence. “There is resistance from the public. At the same time that technology advances, there is a growing search for the real, for the offline, for sensory experiences.” Even while acknowledging her appreciation for print and the materiality of physical images, Giselle remains realistic: the greatest reach today is digital, and adaptation is part of the process. “The differentiator will be those who know how to balance technology and human sensibility, using technology as an ally, not as a substitute for vision, aesthetics and emotion.” The new sophistication is thought Giselle Dias represents a generation that understands that sophistication is not found only in the final image, but in the thinking that sustains it. In a world where everything is seen, few are truly felt. Her trajectory proves that creative direction, when done well, does not merely create campaigns; it builds brands, narratives and lasting relevance. Check out the full interview with Giselle Dias: 1. You move naturally between strategy, aesthetics and narrative. At what point in your journey did you realize that creative direction goes far beyond imagery and necessarily involves brand building? This realization came over time, as my career within the advertising industry matured. At the beginning of my career, I came from a much more authorial place. Aesthetics came first, almost as an end in itself. As I became more deeply involved in advertising and started working more closely with brands, briefs and real business objectives, that perspective began to change. I came to understand that within advertising, art needs to function in the real world. It needs to communicate, generate desire, establish positioning and, ultimately, deliver results, which is always the goal of a company. This understanding was also shaped by my exposure to entrepreneurship. When I started thinking more like someone on the other side, someone who invests, makes decisions and takes risks, it became clear to me that aesthetics and strategy are allies. A strong aesthetic amplifies strategy, and a well-defined strategy gives meaning and longevity to imagery. It was through this gradual process, deeply connected to both practical and theoretical experience, that creative direction stopped being just about images and became about brand building. 2. Over more than a decade working with names such as Dior, Miu Miu and Vivara, what has changed in the way major brands relate to creativity, storytelling and consumption? Almost everything has changed. In the past, creativity was often seen as a finishing touch. Today, it is a structural part of strategy. Major brands have understood that storytelling is no longer a campaign accessory, but a valuable asset. At the same time, consumption has become much more conscious and fragmented. Audiences want to know where a brand comes from, why it exists and what it represents in the world. This demands more honest narratives, less artificiality and a form of creativity that engages with culture, behavior and the present moment, not just trends. 3. GIGStudios was born as an agency that connects marketing and aesthetic sensibility. What do you believe is the indispensable differentiator for brands that want to remain relevant today? The indispensable differentiator is understanding your brand universe and knowing how to translate it into image, discourse and experience in a consistent way. There is no longer room for generic communication. Brands that remain relevant are those that have clarity about who they are, who they speak to and what they stand for, and are able to build desire from that foundation. At GIGStudios, aesthetics never come alone. They always carry strategy, intention and positioning. 4. In your Instagram content, you balance information and opinion through formats like “Let’s Talk About This?” and “Want an Honest Opinion?”. To what extent has direct and critical communication become a strategic tool for personal branding? It is 100 percent a strategic tool and it was an intentional decision. For a long time, my Instagram functioned almost like a portfolio. People who visited my profile could see the work and campaigns, but not necessarily who was behind them. I never wanted to be an influencer and, honestly, I never saw myself in that role. The shift happened when I started to observe a clear movement in the market. Creator CEOs began occupying the communication space, building narrative, authority and community around what they think and do. In that context, I realized there was a space where I belonged and that if I did not occupy it, I would actually be falling behind. More than that, I understood that I needed to apply to myself what I had always defended for my clients. Branding is positioning, narrative and presence. In my content, information and opinion walk together because they reflect who I am as a professional. It is not about provoking for the sake of provoking, but about opening relevant conversations and contextualizing the market. Not everyone will agree with everything, and that is fine. I also learned that it is not about pleasing everyone all the time, but about being authentic to my persona and what I believe in. Being critical, transparent and owning a point of view builds trust and today trust is one of the most valuable assets in personal branding. That is what generates identification and, above all, community. 5. Fashion, beauty and lifestyle are experiencing a moment of visual overstimulation. How do you see the challenge of creating campaigns that truly generate emotional connection rather than just immediate impact? The biggest challenge today is breaking through the noise. We live in an extremely saturated market with a constant excess of visual stimuli. Visual impact is important, but emotional connection requires depth. When an image exists without strategy, it tends to be fleeting. Campaigns that truly connect are those that understand human behavior, speak to real emotions and do not underestimate the audience. Less gratuitous stimulus, more intention. When a brand manages to touch people on a more human level, whether through story, aesthetics or experience, it stops being merely seen and starts being felt. 6. Looking at the future of the creative industry, which behaviors, languages or movements do you believe will define the next major narratives in fashion and branding? Looking toward the future, but also at the present, I believe the next major narratives will revolve around radical authenticity, communities and the construction of proprietary universes. I see a strong movement of brands that stop speaking to “everyone” and start speaking deeply to those who truly matter. More authorial languages, less polished and closer to reality. Human behavior works in cycles. Whenever society moves toward an extreme, a natural reaction emerges. When everything becomes too fast, too technical and too productivity-driven, there is a growing desire to slow down, to contemplate and to feel. When we are completely immersed in the digital world, a nearly physical desire for real, in-person and sensory experiences appears. One of the major discussions already underway is the use of technology and artificial intelligence. Many brands are adopting it, but there is still a clear resistance from the public. At the same time that these tools advance, there is also a growing search for the real, for the offline and for more human connections, largely driven by saturation with technological excess. This is beginning to directly shape the narratives that gain strength. Technology cannot be ignored or treated as if these changes were not happening. There is a certain nostalgic preciousness, which I myself feel in relation to print, for example. For me, seeing a photograph on a billboard or in a printed magazine still carries a sense of magic. But it is undeniable that the greatest visibility and reach today exist online, and adapting to new times is part of the process. I believe that in the future, the true differentiator will be those who know how to balance technology and human sensibility without losing identity along the way. Creating experiences that foster real connection while embracing technological tools, using technology as an ally rather than as a substitute for vision, aesthetics and emotion. Purchase your copy of the physical magazine, sold and shipped worldwide by the international printer MagCloud:

  • KENDALL JENNER & THE POWER OF YOU

    When fragrance becomes identity Photo Gordon von Steiner - Courtesy Emporio Armani Few figures embody contemporary luxury as effortlessly as Kendall Jenner. A symbol of a generation that values authenticity, inner strength and self-expression, the model and entrepreneur now steps into her role as Emporio Armani’s Global Fragrance Ambassador, fronting the new Power of You Eau de Parfum — a scent that speaks less about appearance and more about essence. In this new chapter, Kendall doesn’t simply star in the campaign; she defines its meaning. Power of You emerges as an olfactory manifesto of real confidence — the kind that doesn’t need to be performed, only felt. “I’ve always loved Emporio Armani for how it celebrates real confidence and staying true to yourself,” Kendall shares, explaining her natural connection with the Italian house. Photo Gordon von Steiner - Courtesy Emporio Armani The fragrance explores an unexpected yet sophisticated contrast. Creamy vanilla meets the vibrant energy of passion fruit, creating an addictive, modern and deeply feminine signature. Designed to evolve throughout the day, it reflects the many sides of the person who wears it. “The vanilla and passion fruit are unexpected, but they blend perfectly,” she reveals. “It’s so versatile, it can be worn for all occasions, which I love.” More than a perfume, Power of You is a state of mind. The campaign embraces the idea that true power lies in owning your energy and allowing it to radiate from the inside out — effortlessly, unapologetically. “The campaign is all about owning your energy and shining from the inside out,” Kendall says. “That message feels completely aligned with who I am.” The energy on set translated into images that feel alive and connected, highlighting a sense of movement, collaboration and emotional luxury that goes far beyond the product itself. “It wasn’t just about the perfume; it was about the feeling,” she adds. “I loved feeling that sense of collective energy and collaboration.” With Power of You Eau de Parfum, Emporio Armani once again transforms fragrance into identity, blending elegance with emotion. And Kendall Jenner, with her magnetic presence and honest voice, reinforces a modern definition of luxury — one rooted in authenticity, confidence and self-awareness. “I love a scent that’s powerful and addictive, something that really boosts your mood,” Kendall concludes. “Power of You does exactly that.” Photo Gordon von Steiner - Courtesy Emporio Armani In the end, the fragrance doesn’t define you. It reveals you. Because the power, as the name suggests, has always been yours.

bottom of page