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  • COACH PRESENTS “FEEL THE WONDER”, YEAR-END CAMPAIGN STARTING JENNIFER LOPEZ, ZOEY DEUTCH AND

    CHAN-YOUNG YOON AND REVEALS HIS FIRST VIRTUAL STORE EDITORIAL CREDIT: Coach IMAGE AND VIDEO CREDIT: Anton Gottlob NEW YORK, NY, NOVEMBER 6, 2022 -- Coach presents “Feel the Wonder,” a New Year's Eve campaign starring Jennifer Lopez, Zoey Deutch and Chan-Young Yoon. A playful celebration of the child in all of us, the campaign, directed and filmed by Anton Gottlob, captures the joy of this season, the childlike sense of wonder while spotlighting the brand's Winter 2022 collection. Harnessing the next generation's love of playfully remixing nostalgic references through creative self-expression, "Feel the Wonder" captures the Coach Family in grandiose scenes that showcase the Christmas spirit of warmth, joy and our inner children's embrace. Featuring scenes where the cast plays in the snow, jumps into bed and unwraps gifts, the campaign showcases the new Heart bag and the Tabby and Studio bags, along with the winter 2022 ready-to-wear inspired by Stuart Vevers' vision of heritage. timeless American, juxtaposed with the attitude of the counterculture. To celebrate the holidays, Coach also unveiled its first ever online shopping destination. Inspired by a vintage Coach store, the immersive experience allows guests to move through themed rooms, shop the Winter Collection and play with Rexy, the house mascot, to unlock special prizes. In addition, visitors will have the opportunity to shop through live videos alongside friends and influencers. The online store, powered by the experimental e-commerce platform Obsess, will feature iconic Coach styles including Tabby and Rogue, along with a dedicated section for holiday party bags, new gift items and a special collection featuring Rexy.

  • Actress Letícia Ledger shows off a look signed by her at the Gala

    Letícia appeared unrecognizable at a party full of celebrities that rocked the world of celebrities last weekend. Publication photos In Press Soares Last Saturday, the 5th, the third edition of Baile do Helinho took place in a mansion in an upscale neighborhood in São Paulo, a luxurious party in a special Halloween edition, with a charitable nature. The actress and digital content creator came up with a very different look that drew attention. It is not news that Letícia has been signing her looks on the last red carpets, and this one would be no different, who signs the look is also her own. She told how was the creation of the look and how long it took. “I designed this dress 2 months ago, it literally took 2 months to complete. I was inspired by seeing several red carpets at the Oscars and MET Gala, I spend hours doing it to get the best result, I like to make an impact with every piece signed by me. Using fashion to express my identity is one of my passions”, concludes Letícia. Inspired by Barbie, Letícia came up with a pink dress, which, to everyone's surprise, she herself designed, an 80cm blonde wig and pink accessories. A fan of luxury brands, she added a bag by the Balenciaga brand, rings by the renowned jewelry brand Tiffany & Co, a Louis Vuitton bracelet, Miu Miu earrings, a Fendi belt and Valentino platforms, totaling R$120,000 in accessories alone. Conceptual, the all-pink look inspired by Barbie drew attention at the party, which was attended by several celebrities and members of high society.

  • 'HEART OF THE CITY' MARKS GLOWSHINE'S NEW STREETWEAR COLLECTION

    FRESH COLOR AND THE GRAY OF THE CITY OF SÃO PAULO COMPLETE THE BRAND'S LOOKS Fotos divulgação With only two years of existence, the GlowShine brand has become a fashion powerhouse in streetwear, with its high-low style, becoming the darling of many celebrities, influencers, musicians and sportsmen. Located in the Jardins district, in São Paulo, the brand considered luxury is made for the street. “Our brand originated with the intention of proving that through a lot of perseverance and battle, it is possible to achieve our goals. And GlowShine is nothing more, nothing less, than the first step taken towards the realization of a dream”, reinforces Evy Dias, founder and creative director of the brand. With the theme “Heart of the City” , the brand is about to launch its new collection, where the color palette speaks to every corner of the city, especially for its target audience. GlowShine and the city of São Paulo go hand in hand when it comes to plurality, style and attitude, it is a collection made for people who pulse fashion and art in their veins, even in the midst of a concrete conglomerate – São Paulo it's multicultural. “We want to bring more lightness, colors and fluidity to this collection, we started to connect a lot with São Paulo, the gray days we live in chaos, streetstyle with overlays, luxury with comfort, colors and the affection that summer brings us , the bustle of the city with its full houses, bars and streets surrounded by art and culture. A time when the search for expression and identity may be the biggest trend in the times of GlowShine”, explains the businesswoman. “Heart of the City” arrives to celebrate self-expression in the name of gender equality, a movement that must never go back - but progress. Ascending from a context of difficulties, the brand continues to cohesively reinforce its concepts - in order to meet this, it proposes a brand that goes beyond the capitalist values of society, GlowShine seeks the intrinsic value of each piece through small-scale production, highlighting the experience , quality and exchange, fundamentals that they believe to be the essence of humanity. The comfy and cool aspect marks the new collection - the gray of the city of chaos arrives laureate of love that inhabits Sampa bringing the “fresh color” to maintain the balance that the brand values so much. “At the same time that today there is a great democracy of styles, there is a quest to show a concern for gender equality. GlowShine's authentic demeanor is reflected in São Paulo's street styles. The oversized aspect, the balance of the sexy, the coloring of the details and the expressions in each speech and sentence forming the set of factors - art, street, human warmth, equality, style and personality", says Evy about the concept of the new collection. “We learn to see beauty in the midst of chaos. 'Heart of the City' that fills us with strength, with the money that builds and destroys beautiful things, doors that close, lights that turn on, hands that are spent, looks that promise, people looking for a house, people looking for people, people looking for nothing, five continents stepping on the same sidewalk. Graffiti colors gray and hits social critics. Raising our flag: It is forbidden to forbid. The color that denounces oppression and the underprivileged condition. The new collection is a way of life, the movement that makes art as a social protest mixes the new and the old”, he concludes. SITE - https://www.glowshine.co/ INSTAGRAM - https://www.instagram.com/glow___shine/

  • 7 FOR ALL MANKIND LAUNCHES COLLECTION INSPIRED BY UTILITY COSTUMES

    Premium jeans brand launches drop with a mix of male and female shapes The premium denim brand, 7 For All Mankind, presents a new drop and maintains its signature of luxury combined with casual in its new release. The pieces are now available in physical stores and on the website. Utilitarian components and modern silhouettes blend together in a collection that combines the green, earth tones and indigo of denim. In modeling, masculine details are balanced with feminine shapes and the brand's best sellers are updated. Flowy pieces, straight tailoring and classic jeans in different washes, in addition to essential pieces for every wardrobe, such as t-shirts, dark denim and bomber jackets are part of the drop. The collection is consciously designed and produced using ethical fabrics and supplies. With this launch, the brand reinforces the Sustainable For All Mankind initiative, which aims to reduce the impact of production on the planet, ensuring that 80% of products have sustainable properties by 2023. 7 For All Mankind Official website - @7forallmankind_br

  • Glaucia Borges: the Brazilian who is revolutionizing the concept of interior design and decoration

    Credits: Photographer: @glauberbassi Architect: @glauciaborgesdesign Makeup: @carlaoppes_makeup_hair Assistant: @milenavitoriaff Design: @directorhooks Glaucia Borges, the baiana who left Brazil to venture to Italy full of dreams! Very young, little did she know what the future had in store for her, without pretension she decided to "play" herself because she knew her potential was inexhaustible, and after a lot of effort and study, since she graduated in Milan, it was then that in 2018 she was born the Studio Borges! Glaucia works in a unique and extremely professional way, with solid values, the Brazilian bets not only on the concept of a "beautiful house" but on a lifestyle, from the lighting, design, architecture, works, to the organization, to Coca Cola in the fridge (she jokes), because her company covers several niches, and her focus is to deliver the complete project and with the highest quality necessary for the customer to have a unique and innovative experience! This is your difference! And his projects go far beyond Europe itself, as there have already been big projects done in Miami, like the special project done for Blaise Matuidi, the famous football player, larger projects for other celebrities done in France, England, Brazil , among others... And your portfolio keeps growing, all due to your discipline, resilience, competence and your gift! The Brazilian has always been very grateful to God for having conquered all that she has conquered so far, and still aims to clear a long path of victories, also generating employment and never forgetting to pass on all the blessings that have been granted to her, and that she still has much to show us! We had the opportunity to get to know this exceptional woman better, who has a lot to teach us! Come with us! 1-What led you to work with interior design? Do you hear any inspiration or someone in particular that motivated you to follow the branch? "I've always liked decorations. 15 years ago I started producing and planning big events (in which I started working with a visual identity project for the event) until in 2017/18 a client asked me to decorate her daughter's room that it was about to be born (because according to her I decorated very well) and she gave me this challenge in hand and I accepted! . I have immense gratitude for this beginning." 2- Working with projects of this magnitude means turning a dream into reality! How rewarding is “selling a dream” for you? "I've always had this responsibility in my hands since when I started producing events. And in my companies the motto is: Do it as if it were the last opportunity, that is, always give the best. Everything I do, I do it as if it were for me . I like to appreciate beauty and beauty is in the details. And the fact that I can crystallize are enchants me. I love transforming everything with excellence." 3- And why Milan? What led you to leave Brazil to undertake? Was it your plan from the start? I was born in Bahia, at the time Salvador was a province for me. I had big goals and at that moment my city couldn't give me what my eyes wanted. I knew a friend who lived in Milan a few years ago, one day she said: If you want to come spend a few months in Milan to meet, come later you'll see (without plans and without organization) really crazy. But I was willing to face the cold and the longing to live my dreams. 4- What niches does your company cover? "When Studio Borges was born I always envisioned the need for my "future" customer. I sat down and started to see all the difficulties that people here face from designing a house to moving house. And today we have: design and architecture; restructuring, personal Organizer, personal shopper, consulting (for those who cannot afford a project) and logistics for moving." 5- There is always a project that wins our heart, not only because we identify ourselves, but because it is challenging! Which project so far in your career have you felt most challenged? "Look, if I said 1 in particular I would be sabotaging myself. But it was certainly the first, not because of the size of the project but because of the essence. It was all very organic and involved a very important dream for that client, which was the arrival of her first bebe. It was a very big responsibility (that marked me a lot.) and in relation to challenging, I've already done many that challenged me, mainly because the shopkeeper is in other countries. It wasn't a technical project, but the actual execution of all of them, each country has its legislation, its rules. This is extremely challenging and of great responsibility. And I LOVE it!" 6- You sure are a winner! And it inspires many people along the way so far! And for the future, what awaits you? "I'm aware that in a few years I've done a lot. But I consider everything first and foremost a gift that God gave me. I don't create anxiety for the future, but the expectations (which are high) are already happening, and I like to talk when it happens. " 7- And last but not least, what is your voice? What would you like to shout to the world if given the opportunity? "From a human point of view, today with social media people are getting sick of seeing the " perfect life " online. It's not true we all have challenges every day, and what I say is: LET'S FOCUS MORE ON OUR PLANNING AND LESS in the success of NEXT! We all have a special little place in this world. Everything will depend on our discipline and courage." "The values of my brand are these: Excellence, solution, reference, experience and relationship.

  • Pandora and Unicef ​​launch new charm in support of children and young people around the world

    For each jewel sold, the brand will donate 15 euros of the sale price to UNICEF World Children's Day is celebrated on November 20. It was on this date that the United Nations General Assembly adopted the Declaration of the Rights of the Child, which seeks to protect and develop millions of young people across the planet. Pandora supports and promotes the cause through a long-term partnership with UNICEF - the Charms for Change initiative, created in 2019, which launches limited-edition charms that have part of the sales value donated to the organization. This time, Pandora presents the Double Flourish Pendant Charm. The jewel is intricately crafted from sterling silver with a star-shaped blue crystal shining from the center of a flower. The charm is accompanied by a medal with the words "learn, grow, love", symbolizing the chance for each child to flourish and reach their full potential. Worldwide, 22% of young people aged between 15 and 24 are unemployed, lacking education or training, and 68% of these are girls and young women. Through the Charms for Change initiative, Pandora supports UNICEF's programs for education, gender equality, rights awareness, personal empowerment and civic engagement. For every Pandora for UNICEF piece sold between 29 September 2022 and 2 January 2023, the jewelry store will donate €15 of the sales price to UNICEF's work with children and young people. "We are strong supporters of educating young people. That's why choosing a flower, which represents what we can all do to help a child blossom to their fullest potential. "Bloom" is a very important word for this design because is inspired by the idea of ​​flourishing despite adversity." commented Francesco Terzo and A. Filippo Ficarelli, creative directors at Pandora. The Flourish Double Pendant Charm is available for R$ 839 on the Pandora website and stores while supplies last. #PandoraForUNICEF #CharmsforChange #WorldsChildrensDay

  • Total jeans: how to create a professional look with the fabric

    From head to toe or as a key piece, jeans are everything for summer 2022/2023 How can you forget the all-denim look worn by Britney Spears and Justin Timberlake on the 2001 VMAs red carpet? The couple's look entered the list of most iconic fashion choices in pop culture, labeling the combinations with the fabric for years. Following the influence of the 1990s and 2000s on fashion, consultant Camile Stefano bets that this trend will be back next summer, in a more fluid way and adapted to different contexts, including professional ones. Britney Spears and Justin Timberlake in 2001; Givenchy Spring 2023 Ready to Wear Show Image: Pinterest The “total jeans”, as it is called, appeared in the fashion shows of several maisons in this year's spring collections. Among all the pieces, according to the specialist, a common point stood out: the preservation of comfort, with wide and not obvious models. This was the case, for example, of the Stella McCartney and Balenciaga shows, which presented different looks with the fabric. “Jean skirts are super hot this season. It's a way to get out of the obvious and bring a more modern look to the composition”, explains Camile Stella McCartney and Balenciaga, Spring 2023 Ready to Wear. Image: Pinterest Speaking of skirts, these are key pieces to guarantee personality to the professional environment. For the consultant, the midi length is the most suitable. “It's interesting to combine with bright, prominent colors, and abuse the accessories to not leave the look too outdated”, he teaches. Another cut out of the traditional for jeans is the blazer. This year this piece was present in the Miu Miu fashion show, giving elegance to street style. Camile, however, calls attention to an important fact: the formality of the look varies in each profession and in each company. Even in more casual environments, it is important to maintain the proper image, demonstrating credibility. “The shirt and jeans combo is an excellent option for the work environment. Accessories can help finish. A jump or a structured scholarship can complement in a positive way”, he explains. Looks combining jeans and striking accessories; blazer at Miu Miu's Spring 2023 Ready to Wear show. Image: Pinterest For those who still don't want to bet on total jeans, this casual and practical fabric can become the central element in the composition of a look. The famous “basic nothing basic”. It all depends on the combination of pieces chosen. “The ideal is to combine it with more formal pieces, such as shirts, blazers, knits. Avoid combinations with knits and invest in quality fabrics, such as linen and cotton”, concludes the professional. Stella McCartney and Bottega Veneta, Spring 2023 Ready to Wear. Image: Pinterest About Camile Stefano Graduated from Universidade Belas Artes (SP), the São Paulo image consultant specializes in visagism, coloring, etiquette and perfumery. He has more than six years of experience in the area and, today, gives lectures, courses and workshops aimed at personal and corporate image. In her trajectory, Camile helps women in the search for self-knowledge and in the improvement of self-esteem, sharing her knowledge on Instagram, in a profile with more than 40 thousand followers.

  • MARINA RUY BARBOSA LAUNCHES JOYFUL COLLECTION IN PARTNERSHIP WITH LIFE BY VIVARA

    Colors, fun designs and enamels give the new cheerful and relaxed tone Photos courtesy LIFE BY VIVARA Born on social media, Joyful Expression is a global phenomenon that transcends gender, age and cultures. Bringing back feelings of hope and optimism, after a period of uncertainty, Life by Vivara, the first brand of collectibles to be marketed in Brazil, launches, on October 17th, the tenth collection signed by actress Marina Ruy Barbosa. Affectionately called JOYFUL, the collection comprises 15 rings, 6 hoop earrings, 3 rigid bracelets and 3 beads in off white, black and pink tones. Colors, fun designs, nostalgic motifs and humorous proposals give the happy and relaxed tone of this trend. Packed by the fun mood of the expression, Marina Ruy Barbosa mixed the basics with the luxury and glamor of the parties, bringing brightness and an elegant and striking color palette. With colorless and colored stones, the novelty brings to the daily life of consumers the trend of enameled accessories and a lot of shine. Photos courtesy LIFE BY VIVARA “The Joyful collection allows for authentic and joyful combinations, which can be used together or in a mix & match, mixing different colors, textures and metals”, says Marina. Versatile, the jewelry can be used from day to day to parties and is 100% in line with fashion and style trends, awakening energy, optimism and joy in the post-pandemic period. Photos courtesy LIFE BY VIVARA In the campaign, directed by Giovanni Bianco, Marina Ruy Barbosa presents the collection and says that only with joy is it possible to go through a period of uncertainty. “We created special jewelry that speaks to different movements, such as: Let’s Party, Joyful Expression and Hyper Pink. The result of this mixture brought authenticity, happiness and strength to the jewelry”, explains Marina Kaufman, Vivara's director of marketing and sustainability.

  • Elephant pants: back on the streets and also on the catwalks

    For those who thought that the trends of the 2000s were coming to an end, we regret (or not haha) to say that the references of this time are almost inexhaustible. We've already gone through bandanas, tops, low-waisted pants, maxi belts and now it's their turn: the elephant pants. Widely used in the pop and hip-hop scene of the time, the pants with ultra-wide modeling on the legs were a must of the time, present in iconic scenes in several clips as well as used in international awards such as VMA's and the Grammys. Reproduction via Instagram (from left to right) Loewe, Diesel and Vetements. Reproduction via Instagram Balmain Brands like Loewe, Diesel, Vetements and Balmain bet on oversized jeans this season and we've also seen some influencers adhering to the piece like Caroline Polach, Olivia Dean and the darling model of the time Juliana Nalu. Reproduction via instagram (from left to right) @Carolineplz @oliviadeano @juliananalu

  • MAD customize 10 Contax T2 Cameras for FARFETCH BEAT

    FARFETCH Limited (NYSE: FTCH), the global destination for modern luxury, today announces the fifth release of FARFETCH BEAT, its new retail concept series that introduces unique product experiences to international audiences. For BEAT 005, MAD, the French company known for customizing designer watches, has produced an exclusive and limited series of Contax T2 cameras in five new exclusive colors: ● 2 x Contax T2 in Light Sand, Copper Suede and Desert Sand ● 2 x Contax T2 in Desert Sand, Flat Dark Earth and Benelli Sand ● 2 x Contax T2 in Multicam Dark Green, Fat Dark Earth and Benelli Sand ● 2 x Contax T2 in Graphite Black, Light Sand and Lemon Zest ● 2 x Contax T2 in Graphite Black, Aztec Teal and Battleship Gray Once coveted by professional photographers for its high-quality construction, manual aperture control, and incredibly sharp lenses, the Contax T2 point-and-shoot has continued cultural relevance and notable fans among the top creative voices in the arts market, including Juergen Teller, Sofia Coppola, Daniel Arsham and Frank Ocean. To celebrate and promote this exclusive collab, FARFETCH created an intimate London photo shoot with model, actress and artist Aweng Chuol, and filmmaker and model Arnaud Lin. Both appear in selfies with their Contax T2 cameras demonstrating that they are the only accessory anyone needs to have. Ronojoy Dam, Global Director of Brand & Culture at FARFETCH said: “Regardless of current trends, the Contax T2's status as the cult point-and-shoot camera for over 30 years is based on its exceptional performance and results. After all, personal photographs are one of life's greatest luxuries. Some say it's impossible to improve on a classic, but MAD proved otherwise with their visionary watch and jewelry customization – and they've done it again exquisitely well with this limited-edition version of the camera.” The T2 first entered the market in 1990 and is a cult classic; an extremely solid construction with simple ergonomics. The beautiful, solid metal chassis is made in Japan, along with the renowned Carl Zeiss T* Sonnar 2.8/38 multi-coated lens, consisting of 5 elements in 5 groups and easy-to-use features. While offering full automation including Autofocus and Program AE, the Contax T2 was one of the most intuitive cameras of its time, featuring Aperture Priority AE selection, +/-2EV exposure compensation in ½ EV steps, and manual focus on a dial. of ways. The viewfinder provided back in the 90s provided impressive shutter speed and focus lock confirmation. The limited-edition collection will be available on October 26, exclusively from FARFETCH.

  • Ralph Lauren Fragrances launches the men's fragrance Polo Blue Parfum

    Aromatic woody fragrance is part of the iconic Polo Blue line Ralph Lauren Fragrances presents a new fragrance in its Polo Blue line: Polo Blue Parfum. Bringing a new level of intensity to an iconic collection, Polo Blue Parfum embodies a rich sensuality with its characteristic aquatic freshness, being part of the aromatic woody olfactory family. Polo Blue Parfum was inspired by a meeting of friends on a sailing boat at dusk on the ocean and its sophisticated scent echoes the seductive power and freedom of the open sea, transporting you on an unforgettable journey of a lifetime. The Polo Blue Parfum fragrance also brings a new bottle to the Polo Blue line, produced from recyclable materials, lighter and even more sophisticated, in a shade of blue with the logo and cap in gray lead. Developed by master perfumers Carlos Benaim and Pascal Gaurin, Polo Blue Parfum has notes of recycled oak wood (upcycled oakwood), derived from the creation of French cognac barrels, sustainably sourced patchouli and vetiver that gives a smooth effect, resulting in a enveloping fragrance, but at the same time rich and seductive. Top notes: mandarin, cardamom and pink pepper Heart notes: vetiver, clary sage, lavender and jasmine Base notes: patchouli, frankincense and oak Embodying the casual sophistication of the Polo Blue lifestyle, the brand has chosen model and philanthropist Simon Nessman as the global ambassador for the new fragrance, having already done numerous campaigns for Ralph Lauren -- most recently including the Polo Deep Blue Parfum campaign. Raised on the coast of Canada, Nessman developed a passion for ocean conservation, which inspired him to develop an ecological research and education organization, Cedar Coast Field Station, to support local activism in his community. Polo Blue Parfum by Ralph Lauren is available in two volumes, 75ml and 125ml, with suggested prices of R$ 549.00 and R$ 649.00.

  • Ballerinas become fashion icons at European Fashion Week

    Delicate and comfortable look is the hallmark of the balletcore trend During the European fashion weeks, the brands showed the playful and fun trends that will be featured in the next season. In addition to the revival of the 90s style, which triumphed at New York Fashion Week, in London, Milan and Paris, balletcore also appeared in the streets and on the catwalks. The fashion and style consultant, Camile Stefano, draws attention to the typical look of classical dance applied to casual style. But she calms down: it's not about dressing up as a ballerina, but adapting the details of the costume to the look of the streets. Thick socks with sandals, for example, which were in evidence at the Spring/Summer 2023 shows by brands such as Dior and Fendi, refer directly to the dresscode of the dancers and are the mid-season must-have. “Colorful models or similar to leg warmers match very well with high heels or doll-style shoes”, explains Camile. Image: Pinterest The minimalist glamor and delicate touch, typical of ballet, were also present in the creations. In the fashion show of the Italian brand Moncler, in Milan, a ballerina opened the event. The stylist explains that the winter coats were brought to the stage making a perfect sport-chic combo. “Inspiration also has to do with the movement and lightness of dance. These concepts are applied to the clothes, which stop being so extravagant this season", she analyzes. Image: Pinterest The big fashion brand inspired by ballet studios are flat shoes. This season, the brands opted for flat versions instead of high heels or platforms. “In London, the brand Tod’s brought models inspired by dance shoes”, points out the expert. Image: Pinterest Finally, Camile clarifies that bows, tulles and tights are also part of the balletcore universe, such as the earring worn by Brazilian it-girl, Bruna Marquezine, in the fashion show of the Italian haute couture house, Balenciaga, or in the dress presented by Chanel, in Paris. The tulle that was present in the looks presented by Prada, in Milan. “These trends return to the girlie side, which is the identity of ballerina fashion”, she concludes. Image: Pinterest About Camile Stefano Graduated from Universidade Belas Artes (SP), the São Paulo image consultant specializes in visagism, coloring, etiquette and perfumery. She has more than six years of experience in the area and, today, gives lectures, courses and workshops aimed at personal and corporate image. In her trajectory, Camile helps women in the search for self-knowledge and in the improvement of self-esteem, sharing her knowledge on Instagram, in a profile with more than 40 thousand followers.

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