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L’Oréal Paris announces "Le Défilé – Walk Your Worth", a runway show open to the public

It will take place at the Eiffel Tower to celebrate female empowerment.


As the official partner of Paris Fashion Week, the brand puts its signature on a runway show with powerful speeches and iconic ambassadors.

Photo courtesy L’Oréal Paris


L’Oréal Paris, the world's number one beauty brand, is pleased to announce "Le Défilé – Walk Your Worth," a runway show celebrating empowerment, unity, and resilience of women, taking place at the Eiffel Tower in Paris on October 1st, Sunday, at 9:00 PM (Paris, France time). The runway show, free and open to the public, will share inspiration and excellence with consumers worldwide through a live broadcast on Instagram (@lorealparis), on the sites brand's account, and for the first time, on Roblox.

 

For the sixth time since 2017, "Le Défilé – Walk Your Worth" will celebrate sisterhood among women, featuring L’Oréal Paris ambassadors Marie Bochet, Cindy Bruna, Camila Cabello, Nikolaj Coster-Waldau, Viola Davis, Elle Fanning, Luma Grothe, Kendall Jenner, Liya Kebede, Katherine Langford, Eva Longoria, Andie MacDowell, Helen Mirren, Aja Naomi King, Soo Joo Park, Aishwarya Rai, and Yseult, along with Brazilian ambassadors Taís Araujo and Larissa Manoela, coming together to deliver a united feminist message.


Celebrating the synergy between beauty expertise and fashion, the runway show will take place in the heart of the world's fashion capital, at the esplanade of the iconic "Iron Women" film, serving as a spectacular stage for a tribute to women's empowerment.


The diverse list of international brand ambassadors walking the event includes Marie Bochet, Cindy Bruna, Camila Cabello, Nikolaj Coster-Waldau, Viola Davis, Elle Fanning, Luma Grothe, Kendall Jenner, Liya Kebede, Katherine Langford, Eva Longoria, Andie MacDowell, Helen Mirren, Aja Naomi King, Soo Joo Park, Aishwarya Rai, and Yseult. To represent the strength of Brazil, ambassadors Taís Araujo and Larissa Manoela will make their debut in the event.


Event Details:

Date: 01/10/2023

Location: Eiffel Tower Esplanade

Time: 9:00 PM, local time in Paris, France

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