Charles Hermann takes Victoria Haute Couture to its international debut at Milan Fashion Brasil

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The universe of Brazilian haute couture takes on new horizons in Europe. At the helm of Victoria Haute Couture, creative director Charles Hermann celebrates a historic milestone: the maison’s debut at Milan Fashion Brasil, consolidating its journey and projecting Brazilian fashion onto one of the most coveted stages in the fashion world.

In recent years, the brand has already gained international recognition, with clients in Dubai, Paris, New York, Switzerland, and South Africa. It has also produced editorials abroad and even held a celebratory show in Paris, reinforcing its global presence and its ability to translate Brazilian aesthetics into haute couture with worldwide resonance.

For Charles Hermann, the moment encapsulates years of dedication. “It represents achievement, respect, admiration. It is also economic growth and, above all, visibility for our brand,” says the designer. The participation in the event symbolizes not only the recognition of Brazilian aesthetics but also the strength of an original body of work that combines sophistication, technique, and emotion.

Behind the grandeur of the runway, the logistics of an international presentation demand resilience. The entire collection is produced in Brazil, while the execution of the show relies on a fully local structure in Italy—from producers to models. “It’s a challenging process, but so enjoyable that the complexity soon turns into excitement,” he comments. The biggest challenge, according to him, is transporting the looks and ensuring each piece fits the models perfectly, even without the atelier’s usual physical structure.

As for the collection to be revealed, Hermann prefers to keep the mystery. “No spoilers yet, but it will be a timeless collection, deeply infused with Brazilian spirit,” he hints, suggesting a fusion of the brand’s DNA with the cultural identity that inspires his creations.

More than just a fashion show, Victoria Haute Couture’s debut in Milan reflects a new chapter in the designer’s career. “I am very happy with everything we are experiencing. But above all, it is a moment to thank everyone who made this possible,” Charles concludes, in a tone of celebration and gratitude.