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Jennie Radiates Festive Elegance in Jacquemus' "Guirlande" Campaign


As the holiday season unfolds, Jacquemus paints a picturesque celebration with its enchanting "Guirlande" campaign. After the dynamic indoor skiing display by Kendall Jenner in its debut, the brand has now turned to the BLACKPINK sensation, Jennie Kim, to grace its second edition.

Nestled in a welcoming ambiance surrounded by her charming pets, the South Korean artist effortlessly embodies the holiday spirit, unveiling Jacquemus' latest Christmas-ready collection. The campaign captures Kim in moments of relaxation, holding Jacquemus' silver scroll-style clutch bag in a warmly lit room. Adorned in fur-trimmed ensembles that exude sensuality, Kim shares the scene with older Golden Retrievers playfully engaging with hairdryers that whimsically sway in the breeze.

Transitioning to other scenes, Kim captures candid selfies alongside her furry companions, all donned in shimmering dresses bedecked with festive ornaments. In this visual narrative, she becomes the ambassador of Jacquemus' delicate women's fashion, poised to infuse radiance into your wardrobe, just in time for the joyous occasions that the season brings.


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