Kylie Cosmetics Launches Groundbreaking Hybrid Blush: A New Era of Radiant Color
- Matheus Hooks/ Editor-In-Chief
- 6 hours ago
- 2 min read
On May 20, 2025, Kylie Cosmetics is set to shake up the beauty industry with the launch of its newest innovation: the Hybrid Blush. This first-of-its-kind formula combines the creamy blendability of a cream blush with the soft-focus, smoothing effect of a powder — delivering the best of both worlds in one silky, airy, weightless product.
“Introducing our NEW hybrid blush, a first of its kind formula that melts into the skin like a cream but has the soft-focus, smoothing effect of a powder”, said Kylie.
Available in eight stunning shades, the Hybrid Blush is designed to flatter a wide range of skin tones, offering a natural flush that melts seamlessly into the skin. The formula features a suede-like texture that feels luxurious to the touch, while delivering up to 12 hours of wear — perfect for beauty lovers who demand performance and elegance in every swipe.
"It’s silky, airy, and weightless with a suede-like texture and up to 12 hours of wear. coming 5.20 in 8 stunning shades!”, She said.
Kylie Jenner debuted the product on Instagram, giving fans a sneak peek at its texture and finish. The announcement quickly made waves online, sparking excitement among makeup enthusiasts eager to get their hands on this next-generation blush.
This launch also aligns with a major beauty trend: the comeback of powder blushes. As consumers seek long-lasting color with a soft-focus effect, Kylie Cosmetics delivers a product that innovates without compromising on comfort or quality.
Whether you’re a makeup minimalist or a full-glam devotee, the Hybrid Blush promises to be a versatile staple in your beauty routine. Explore the shades and shop the collection starting May 20 at kyliecosmetics.com.
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