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BAW launches drop in the mood of the World Cup inspired by soccer uniforms

Agender clothes and brand accessories unite classic, urban and sporty style

BAW Clothing, the Arezzo&Co Group's streetwear brand, got into the World Cup spirit and launched a drop inspired by the aesthetics of soccer uniforms. The new collection is based on the “from the countryside to the streets” concept, uniting urban and sporty style in genderless pieces. Entitled BAW Cup, the drop is already available on the website and in physical stores, located in São Paulo and Rio de Janeiro.

In this first edition of the Cup drop, the brand chose to completely escape the obvious colors of the championship selections and focused on the aesthetics of the pieces, with fabrics and cutouts characteristic of traditional soccer uniforms. Strongly influenced by the bloke core trend, a style that mixes football shirts and fashion, the collection has 12 pieces of clothing and accessories that allow for laid-back looks with a vintage touch, in shades of pink, black and white.

Versatile, the unpublished models of t-shirts made of polyamide fabric and jersey with different logos, pants with removable details on the legs - which can be used as pants and shorts -, and soccer shorts are highlights of this drop. All BAW Clothing pieces are created and produced in Brazil.


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