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The rose is delicate, festive, romantic and reinvented. For the Valentino Spring 2024 collection, a historic Maison motif blooms anew on the Valentino Garavani Rose-Rouche 1959 pumps.

Photos disclosure Valentino

For the Maison, it’s not about the glossy green leaves or the thorns that travel the rose’s stem. It’s about the flower itself, the blooming petals that burst with rich color and allure; a symbol of beauty and a reminder of the natural world. This season, the Maison’s iconic rose pops up on a feminine footwear silhouette, boasting a barely-there upper atop a striking three-dimensional rose heel.

Fueled by a romantic allure, the new pump finds its foundations in Couture craftsmanship. The rouche - an Atelier technique usually reserved for delicate and highly sophisticated garments - is masterfully applied to the pump, giving way to a swirling bloom. Through the meticulous placement of petals, an entrancing 3D effect brings the heels into a new dimension. To further accentuate its Couture silhouette, delicate straps on the upper are both minimal and sophisticated, finished off with a miniature VLogo Signature.

The rose’s Couture roots date all the way back to the beginnings of the brand. In 1959, the rose first took hold on Mr. Valentino Garavani’s Fiesta cocktail dress, presented for his inaugural Spring/Summer Haute Couture collection. Rendered in red tulle, the dress featured fabric roses on a balloon skirt and quickly became an icon, laying the foundation for a motif that would undergo countless re-significations up until today.

Under the creative direction of Pierpaolo Piccioli, the rose once again underwent a metamorphosis, blooming not only in Couture collections but also in ready-to-wear designs and Valentino Garavani accessories alike. From daywear jackets to red carpet looks, artist collaborations and mainstay bags, the rose motif found itself reinvented.

On the new Valentino Garavani Rose-Rouche 1959 pumps, the form of the rose accentuates the wearer, with the blooms acting as a romantic nod to Couture tradition. Designed as a versatile accessory, the heels transform seamlessly from day to night and are offered in a classic array of shades. From neutral black and white to the iconic Rosso Valentino, each iteration finds itself tied to Maison codes. For an unexpected offer, the Maison has also envisioned the heels in a metallic silver variation with eye-catching appeal.

This season, the rose is upheld as a versatile and central Maison motif, blooming in unexpected ways. Find the Valentino Garavani Rose-Rouche 1959 pumps as part of the Valentino Spring 2024 collection, online and in Maison boutiques


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