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Rosé of Blackpink Shines in Skims’ Valentine’s Day 2025 Campaign
The fashion world is buzzing as Rosé, the iconic member of K-pop sensation Blackpink, takes center stage in Skims’ Valentine’s Day 2025...

Matheus Hooks/ Editor-In-Chief
Jan 21, 20252 min read


The Rise of Luxury Gyms and the Athleisure Concept: Meet CHASE, the Brazilian Pioneer in the Luxury Fashion and Wellness Market
Photos Courtesy CHASE In recent years, a new phenomenon has taken over the fashion and wellness market: the fusion of the fitness world...

Evely Oliveira
Jan 21, 20254 min read


Patricia Dias: Between Runways and Heights, A Style That Soars High
‘MODEL’ COVER EDITION - JANUARY 25 ISSUE Photographer: Felipe Maaker - @felipemaaker In this special edition of Hooks Magazine, Patricia...

Matheus Hooks/ Editor-In-Chief
Jan 17, 20254 min read


Mário Henrique, CEO of HSA Digital, explores regulation, artificial intelligence, and the future of digital entrepreneurship
The CEO of HSA Digital, Mário Henrique, shared his perspective on issues shaping the future of digital entrepreneurship. He discussed...

Matheus Hooks/ Editor-In-Chief
Jan 16, 20252 min read


The inspiring journey of Vicki Demito and the fight for Trans Visibility
Photos Bruno Oliveira In the month of Trans Visibility, celebrated on January 29, we highlight the story of Vicki Demito, also known as...

Matheus Hooks/ Editor-In-Chief
Jan 16, 20253 min read


Pyde Studio: Fashion as an Expression of Singularity and Purpose
Photos: Marcos Calomeno Pyde Studio emerged in 2020 as a response to a search for meaning in the world of fashion. Its founders, already...

Matheus Hooks/ Editor-In-Chief
Jan 16, 20256 min read


Bruno Avelar takes Legendaries to Orlando, Florida
Photos Disclosure Press Bruno Avelar, an entrepreneur and connection specialist, was one of the organizers of the Legendaries Top Master,...

Matheus Hooks/ Editor-In-Chief
Jan 15, 20251 min read


Lisa from BLACKPINK is Officially the New Louis Vuitton Ambassador
Photo Courtesy Louis Vuitton Lisa, a member of BLACKPINK, has been confirmed as the newest global ambassador for Louis Vuitton,...

Matheus Hooks/ Editor-In-Chief
Jan 15, 20252 min read


Char Paula: Influence and Style in Hooks Magazine
'INFLUENCER' COVER EDITION - JANUARY 24 ISSUE Photography: @photzmuller Hairstylist: @alinecristinahairstylist Makeup: @whygormakeup The...

Matheus Hooks/ Editor-In-Chief
Jan 13, 20253 min read


The Midas Touch: A Legacy of Creativity and Connection
Photo Mateus Augusto Rubim - @mateusamlr Since its inception in 2018, Midas Touch has stood out as a brand that transcends the boundaries...

Matheus Hooks/ Editor-In-Chief
Jan 10, 20257 min read


Celebrities Wear Saint Laurent at the 82nd Golden Globe Awards
Zoe Kravitz, Zoe Saldana, Karla Sofía Gascón, Jacques Audiard, and Trent Reznor wore Saint Laurent by Anthony Vaccarello at the 82nd...

Matheus Hooks/ Editor-In-Chief
Jan 8, 20251 min read


Kahuany Tufaile: A New Chapter in New York Fashion
'NEW YORK' COVER EDITION - JANUARY 25 ISSUE Credits / Photographer: @Raffyleal / Photographer: @Marin_photo_nyc / Studio: @raffealstudio...

Matheus Hooks/ Editor-In-Chief
Jan 6, 20254 min read


NOSFERATU: REDEFINING THE VAMPIRE THROUGH FASHION
Gothic aesthetics reinvented by Robert Eggers and the film’s influence on contemporary couture Photos Courtesy of Focus Features When we...

Matheus Hooks/ Editor-In-Chief
Jan 2, 20252 min read


Coroa: Fashion That Turns Memories Into Style
Photo: @acid.vk The story of the brand COROA began long before its first collection was launched in March 2020. Created by Lucas Pacheco,...

Matheus Hooks/ Editor-In-Chief
Dec 30, 20243 min read


The Return of a Legend: Louis Vuitton x Takashi Murakami, Fronted by Zendaya
Photos Courtesy Louis Vuitton In a world where fashion constantly reinvents itself, some collaborations remain eternal. Louis Vuitton has...

Matheus Hooks/ Editor-In-Chief
Dec 27, 20243 min read


DES PREZO: The Brand That’s Changing the Way We Think About Fashion
Creative direction - Guilherme Menegat / Photo - Otavio Conci / Make - Débora Camassola / Models - Eric Pauli and Pedro Martini / Set...

Matheus Hooks/ Editor-In-Chief
Dec 27, 20249 min read


Barc: Urban Elegance and Cultural Reflection
Photo: Lucas Aguiar - Collab Barc X Mãolee Since its founding in 2021, Barc has been making waves in the fashion world with its ability...

Matheus Hooks/ Editor-In-Chief
Dec 23, 20245 min read


New Year’s Eve with Elegance at Coco Bambu Curitiba: Gold & White Masquerade Ball
Photos Disclosure Coco Bambu If you’re looking for a sophisticated and fun way to celebrate the arrival of 2025, Coco Bambu Curitiba has...

Matheus Hooks/ Editor-In-Chief
Dec 23, 20241 min read


Clara Funke: The Visionary Behind Scarpa Intimates
‘NORTH MACEDONIA’ COVER EDITION - DECEMBER 24 ISSUE Photographer: @redcentralproduction / Make e Hair: @blagojce_mua / Stylist:...

Matheus Hooks/ Editor-In-Chief
Dec 20, 20243 min read


Knowledge Without Borders: How the Globalized World Drives Your Growth
On September 14, 2024, at the São Paulo Book Biennial, lawyer Cibele dos Santos Tadim Neves Spindola launched the co-authored book The...

Matheus Hooks/ Editor-In-Chief
Dec 19, 20242 min read
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