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Versace Announces Korean K-Pop Sensation Hyunjin as Global Brand Ambassador


The legendary Italian fashion house, Versace, has taken the fashion world by storm with the announcement of Korean K-Pop star, Hyunjin, as its newest global brand ambassador. The news was shared by none other than Donatella Versace, the creative director of the brand, who expressed her excitement in welcoming Hyunjin into the Versace family.


"I am delighted Hyunjin is joining the Versace family. I am constantly inspired by new voices defining culture around the world and for me Hyunjin has great new energy and creativity. I love his confidence and freedom of expression. He is a true Versace man." — Donatella Versace.

On the other hand, Hyunjin also conveyed his gratitude and excitement for becoming the global brand ambassador. He shared his enthusiasm in being a part of Versace's incredible heritage and how it's an honor to be involved in the fashion house's history.


"I'm so excited to be starting my Versace journey as a global ambassador and to make beautiful moments together. I am both inspired and honoured to play a part in the House's truly amazing heritage, and that Donatella believes I have the Versace attitude! I'm filled with anticipation and can't wait to experience the artistic synergy with Donatella." — Hyunjin.

This announcement further solidifies the growing influence of K-Pop and Korean culture in the global fashion industry. With Hyunjin as the brand ambassador, Versace is likely to reach a new and diverse young audience, and the collaboration promises an exciting artistic synergy between the fashion icon, Donatella Versace, and the K-Pop idol.

We eagerly await the incredible collaborations and memorable moments that will be created during this Versace journey with Hyunjin as the global brand ambassador. This union promises to be an exciting celebration of fashion, music, and culture, leaving an unforgettable mark on the entertainment and fashion industry.

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