top of page


FARFETCH launches third annual report on conscious luxury trends
Photo Promotion FARFETCH - (NYSE: FTCH) FARFETCH Limited (NYSE: FTCH), the leading global platform for the luxury industry, has released...

Matheus Hooks/ Editor-In-Chief
Jul 13, 20232 min read


Animale dives into the French Riviera to create its Summer 24 collection
The brand showcases the perfect union between artistic perceptions and the expressive lightness of the French seaside summer. Photos:...

Matheus Hooks/ Editor-In-Chief
Jul 11, 20232 min read


Discover the Exquisite Launch of Cartier's New Baignoire Watch Collection
Photos promotion Cartier In a grand unveiling at Watches&Wonders 2023, Cartier is set to captivate the world once again with the release...

Matheus Hooks/ Editor-In-Chief
Jun 28, 20231 min read


FARFETCH celebrates Pride with a selection of LGBTQIA+ designers
Look of Alexandre Herchcovitch's latest collection (FARFETCH Disclosure) Those who love fashion understand the potential it has in...

Matheus Hooks/ Editor-In-Chief
Jun 27, 20233 min read


Marc Jacobs Winter 2023: A Runway Show that Challenges Virtual Speed
Photos Promotion Marc Jacobs - PHOTOGRAPHER Dan and Corina Lecca On a memorable night, the world of fashion was swept away by Marc...

Matheus Hooks/ Editor-In-Chief
Jun 27, 20232 min read


Jacquemus - Le Chouchou: The Royalty and Seduction of the Spring/Summer 2024 Collection
Photos promotion Jacquemus - disclosure Instagram Model: @kendalljenner Renowned French designer Simon Porte Jacquemus has once again...

Matheus Hooks/ Editor-In-Chief
Jun 27, 20232 min read


Scarlett Johansson Stars in the New Prada Galleria Campaign: Celebrating the Fashion Icon
The Prada Galleria handbag, a symbol of timeless elegance, takes center stage in the new campaign featuring the enchanting Scarlett...

Matheus Hooks/ Editor-In-Chief
Jun 23, 20232 min read


Jennifer Lopez: The International Diva Shines in the Global Campaign with the Brand PatBo
Photos promotion PatBo Jennifer Lopez, the iconic singer and multi-talented artist, once again made her mark in the fashion industry by...

Matheus Hooks/ Editor-In-Chief
Jun 22, 20232 min read


Unveiling Freedom: Prada's Spring/Summer 2024 Menswear Collection Redefines Body Architecture
Photos promotion Prada Discover the fluid architecture around the human body in Prada's new collection for men. The Spring/Summer 2024...

Matheus Hooks/ Editor-In-Chief
Jun 19, 20231 min read


Park do Churrasco: Unique Experience and Excellent Service in Curitiba (Brazil)
Photos promotion Press Press @gio.prates The newest sensation in Curitiba is a beautiful and completely different barbecue restaurant,...

Matheus Hooks/ Editor-In-Chief
Jun 16, 20231 min read


Especial comments - Jake Gyllenhaal stars in the Prada Linea Rossa Eyewear 2023 campaign
Photos Prada - PR Press Pass - Photography Norbert Schoerner American producer and actor Jake Gyllenhaal stars in the new 2023 eyewear...

Matheus Hooks/ Editor-In-Chief
Jun 15, 20231 min read


Interview with Dua Lipa - Yves Saint Laurent Beauté launches new LIBRE campaign
By Matheus Hooks More epic than ever, Dua Lipa personifies the libre woman, who has an urgent need for freedom now. Promotional photos...

Matheus Hooks/ Editor-In-Chief
Jun 14, 20233 min read


Her comfort zone is not where she belongs. Get to know and be enchanted by Eduarda Domingues
“LIFESTYLE” COVER EDITION - JUNE ISSUE Photographers @guidorincon.ph @aareiasphoto Hooks Team @mathlopes @directorhooks Eduarda Domingues...

Matheus Hooks/ Editor-In-Chief
Jun 14, 20234 min read


Micro Bags: The Trend Redefining the Concept of Miniaturization
Photos from @mschf promotion The fashion industry is constantly surprising us with innovative trends, but it seems that the micro bags...

Matheus Hooks/ Editor-In-Chief
Jun 14, 20231 min read


L'Oréal Professionnel launches global campaign "Head Up" to promote the importance of mental health
After finding that over half of hairdressers in Brazil express concern about their mental health, L'Oréal Professionnel launches an...

Matheus Hooks/ Editor-In-Chief
Jun 6, 20233 min read


Tati Cordeiro: "Invisible Mega Hair" and the Beauty Revolution in Brazil
"BEAUTY" EDITION COVER - JUNE ISSUE Photos: Bernardo Coelho - @eubernadocoelho Team Hooks Fashion Director: Matheus Hooks -...

Matheus Hooks/ Editor-In-Chief
Jun 5, 20236 min read


Cris Porto, a renowned Brazilian high-end jewelry brand, opens its space at the Ritz Hotel in Paris
Raissa Santana, Cris Porto e Stéphane Rolland (Ph @crisvidalph / @maycondehan) The arrival of the brand in France was celebrated with a...

Matheus Hooks/ Editor-In-Chief
Jun 4, 20231 min read


Lyli Brook: Hair loss solution extracted from her experience
"BUSINESS" EDITION COVER - JUNE ISSUE Photos: @maurojorgefotografia Hair: @juliannebuenobeautyhair Featured Guest: @lylibrook @bravabrook...

Matheus Hooks/ Editor-In-Chief
Jun 2, 20234 min read


Yves Saint Laurent Beauté welcomes guests at an exclusive event
With the presence of hosts Sabrina Sato and João Vicente, as well as the couple Ícaro Silva and Izrra, the brand celebrates the launch of...

Matheus Hooks/ Editor-In-Chief
Jun 1, 20232 min read


Karla Lima, travel enthusiast and author of the book "A Life Without Sugar" for Hooks Magazine
"LIFESTYLE" EDITION COVER - MAY ISSUE Photos: Max - @maaxcarvalho Beauty: @prontas_paraosim @karlatravelqueen Team Hooks: Fashion...

Matheus Hooks/ Editor-In-Chief
May 29, 20237 min read
bottom of page
